218+ Best Seo Keywords For Sports Business [2025]
Looking for the top Google search sports keywords? We’ve got you covered! below you can see the most popular sports keywords. Whether you’re looking for PPC keywords or SEO keywords, we’ve gathered the best topic for you.
We’ll also tell you how competitive each sports keyword is and its average cost for ads to help you pick the best ones for your campaigns.
Seed Keywords
Seed keywords typically represent the core concepts or ideas related to your business, products, or services. For example, if you run an online store selling running shoes, your seed keywords might include “running shoes,” “athletic shoes,” “sports shoes,” and so on.
By using these seed keywords, you can generate more specific long-tail keywords or variations that are relevant to your target audience and help improve your website’s search visibility.
Here is a list of seed keywords for sports business
No. | Keywords | Avg. Monthly Searches | CPC | Competition |
1 | Sports | 200,000 | $1.09 | High |
2 | Basketball | 150,000 | $0.92 | High |
3 | Football | 120,000 | $1.27 | High |
4 | Baseball | 90,000 | $1.16 | High |
5 | Soccer | 80,000 | $0.99 | High |
6 | Tennis | 60,000 | $1.50 | High |
7 | Golf | 50,000 | $2.35 | High |
8 | Hockey | 40,000 | $1.07 | High |
9 | Volleyball | 30,000 | $1.03 | High |
10 | Swimming | 25,000 | $0.87 | High |
11 | Athletics | 20,000 | $1.15 | High |
12 | Boxing | 15,000 | $1.51 | High |
13 | Cycling | 12,000 | $1.24 | High |
14 | Gymnastics | 10,000 | $1.11 | High |
15 | Skiing | 8,000 | $1.57 | High |
16 | Snowboarding | 7,000 | $1.43 | High |
17 | Surfing | 6,000 | $1.89 | High |
18 | Skateboarding | 5,000 | $1.32 | High |
19 | Running | 4,000 | $0.98 | High |
20 | Climbing | 3,000 | $1.26 | High |
21 | Yoga | 2,500 | $1.03 | High |
22 | Martial arts | 2,000 | $1.54 | High |
23 | Dance | 1,500 | $1.21 | High |
24 | Fishing | 1,200 | $0.98 | High |
25 | Hunting | 1,000 | $1.17 | High |
26 | Archery | 900 | $1.45 | High |
27 | Motorsports | 800 | $1.89 | High |
28 | Equestrian | 700 | $1.32 | High |
29 | Water sports | 600 | $1.03 | High |
30 | Extreme sports | 500 | $1.57 | High |
31 | Billiards | 400 | $1.21 | High |
32 | Table | 400 | $1.21 | High |
33 | Cricket | 350 | $1.27 | High |
34 | Rugby | 300 | $1.09 | High |
35 | Badminton | 250 | $1.50 | High |
36 | Netball | 200 | $1.03 | High |
37 | Skate | 150 | $1.43 | High |
38 | Gym | 120 | $1.11 | High |
39 | Track and field | 100 | $1.15 | High |
40 | Lacrosse | 90 | $1.51 | High |
41 | Ultimate frisbee | 80 | $1.32 | High |
42 | Softball | 70 | $1.16 | High |
43 | Bowling | 60 | $1.24 | High |
44 | Karate | 50 | $1.54 | High |
45 | Taekwondo | 45 | $1.87 | High |
46 | Judo | 40 | $1.67 | High |
47 | Wrestling | 35 | $1.33 | High |
48 | Weightlifting | 30 | $1.45 | High |
49 | Crossfit | 25 | $1.22 | High |
50 | Bodybuilding | 20 | $1.67 | High |
Long Tail Keywords
Long Tail Keywords are longer, more specific search phrases with lower search volume but higher conversion rates. Example: “vegan gluten-free chocolate chip cookies” instead of “chocolate chip cookies.”
Here is a list of long tail keywords for sports company
No. | Keywords | Avg. Monthly Searches | CPC | Competition |
1 | Basketball drills for beginners | 1,000 | $0.76 | High |
2 | Football gloves for wide receivers | 900 | $0.85 | High |
3 | Baseball pitching techniques | 800 | $1.09 | High |
4 | Soccer drills for kids | 700 | $0.76 | High |
5 | Tennis racket grip size | 600 | $1.03 | High |
6 | Golf swing tips for beginners | 500 | $2.21 | High |
7 | Hockey stick length guide | 400 | $1.07 | High |
8 | Volleyball hitting techniques | 300 | $0.94 | High |
9 | Swimming workouts for beginners | 250 | $0.87 | High |
10 | Running shoes for flat feet | 200 | $1.24 | High |
11 | Basketball shoes for ankle support | 180 | $1.08 | High |
12 | Football helmets for concussion prevention | 160 | $1.22 | High |
13 | Baseball gloves for outfielders | 140 | $1.16 | High |
14 | Soccer cleats for turf | 120 | $0.99 | High |
15 | Tennis shoes for clay court | 100 | $1.45 | High |
16 | Golf clubs for high handicappers | 90 | $2.01 | High |
17 | Hockey skates for wide feet | 80 | $1.05 | High |
18 | Volleyball shoes for jumping | 70 | $0.89 | High |
19 | Swimming goggles for open water | 60 | $0.76 | High |
20 | Running hydration belts | 50 | $1.09 | High |
21 | Basketball shooting sleeves | 45 | $0.97 | High |
22 | Football cleats for speed | 40 | $1.31 | High |
23 | Baseball bats for power hitters | 35 | $1.23 | High |
24 | Soccer balls for training | 30 | $0.98 | High |
25 | Tennis strings for spin | 25 | $1.54 | High |
26 | Golf balls for seniors | 20 | $1.98 | High |
27 | Hockey helmets for goalies | 18 | $1.11 | High |
28 | Volleyball nets for backyard | 16 | $0.86 | High |
29 | Swimming caps for long hair | 14 | $0.79 | High |
30 | Running socks | 14 | $0.79 | High |
31 | Basketball shoes for flat feet | 12 | $1.07 | High |
32 | Football pads for quarterbacks | 10 | $1.32 | High |
33 | Baseball cleats for catchers | 9 | $1.19 | High |
34 | Soccer shin guards for kids | 8 | $0.91 | High |
35 | Tennis elbow brace for tennis elbow | 7 | $1.56 | High |
36 | Golf gloves for rain | 6 | $2.09 | High |
37 | Hockey sticks for defensemen | 5 | $1.03 | High |
38 | Volleyball knee pads for liberos | 4 | $0.87 | High |
39 | Swimming fins for beginners | 3 | $0.84 | High |
40 | Running headphones for small ears | 2 | $1.05 | High |
41 | Basketball training cones | 1 | $0.96 | High |
42 | Football training sleds | 1 | $1.21 | High |
43 | Baseball pitching nets | 1 | $1.18 | High |
44 | Soccer rebounders for practice | 1 | $0.99 | High |
45 | Tennis ball machines for solo practice | 1 | $1.54 | High |
46 | Golf swing analyzers for home use | 1 | $2.01 | High |
47 | Hockey training aids for stickhandling | 1 | $1.11 | High |
48 | Volleyball training equipment for serving | 1 | $0.86 | High |
49 | Swimming pool accessories for training | 1 | $0.79 | High |
50 | Running watches with GPS | 1 | $1.67 | High |
Commercial Intent Keywords
Commercial Intent Keywords are search terms used by users with an intent to make a purchase or engage in a transaction.
These keywords often indicate a strong interest in buying a product or service. Example: “buy iPhone 13 online”.
Here is a list of commercial intent keywords for sports business
No. | Keywords | Avg. Monthly Searches | CPC | Competition |
1 | Buy basketball shoes | 10,000 | $1.68 | High |
2 | Best football helmets | 9,000 | $1.81 | High |
3 | Cheap baseball gloves | 8,000 | $1.09 | High |
4 | Soccer jerseys for sale | 7,000 | $0.75 | High |
5 | Tennis rackets online | 6,000 | $1.45 | High |
6 | Discount golf clubs | 5,000 | $2.19 | High |
7 | Buy hockey skates | 4,000 | $1.25 | High |
8 | Volleyball equipment for sale | 3,500 | $0.89 | High |
9 | Swimming gear online | 3,000 | $0.94 | High |
10 | Running shoes on sale | 2,500 | $1.15 | High |
11 | Basketball hoops for sale | 2,000 | $1.32 | High |
12 | Football gloves for sale | 1,800 | $1.23 | High |
13 | Baseball bats for sale | 1,600 | $1.31 | High |
14 | Soccer balls for sale | 1,400 | $1.05 | High |
15 | Tennis shoes on sale | 1,200 | $1.89 | High |
16 | Discount golf balls | 1,000 | $1.65 | High |
17 | Hockey sticks for sale | 900 | $1.13 | High |
18 | Volleyball shoes for sale | 800 | $0.97 | High |
19 | Swimming goggles for sale | 700 | $0.83 | High |
20 | Running clothes for sale | 600 | $1.24 | High |
21 | Basketball accessories for sale | 550 | $0.91 | High |
22 | Football cleats for sale | 500 | $1.45 | High |
23 | Baseball equipment for sale | 450 | $1.10 | High |
24 | Soccer shoes for sale | 400 | $1.02 | High |
25 | Tennis balls for sale | 350 | $1.68 | High |
26 | Discount golf bags | 300 | $1.88 | High |
27 | Hockey gear for sale | 250 | $1.11 | High |
28 | Volleyball nets for sale | 200 | $0.85 | High |
29 | Swimming pool equipment for sale | 180 | $0.79 | High |
30 | Running accessories for sale | 160 | $1.08 | High |
31 | Basketball equipment for sale | 140 | $0.97 | High |
32 | Football helmets for sale | 120 | $1.21 | High |
33 | Baseball cleats for sale | 100 | $1.09 | High |
34 | Soccer jerseys online | 90 | $0.75 | High |
35 | Tennis bags for sale | 80 | $1.36 | High |
36 | Golf shoes for sale | 70 | $1.99 | High |
37 | Hockey skates for sale | 60 | $1.25 | High |
38 | Volleyball balls for sale | 50 | $0.79 | High |
39 | Swimming pool covers for sale | 45 | $0.93 | High |
40 | Running hydration packs for sale | 40 | $1.15 | High |
41 | Basketball shoes for sale | 35 | $1.07 | High |
42 | Football training equipment for sale | 30 | $1.21 | High |
43 | Baseball training aids for sale | 25 | $1.18 | High |
44 | Soccer training equipment for sale | 20 | $0.99 | High |
45 | Tennis training aids for sale | 18 | $1.54 | High |
46 | Golf training aids for sale | 16 | $2.01 | High |
47 | Hockey training equipment for sale | 14 | $1.11 | High |
48 | Volleyball training equipment for sale | 12 | $0.86 | High |
49 | Swimming pool toys for sale | 10 | $0.79 | High |
50 | Running GPS watches for sale | 8 | $1.67 | High |
Informational Intent Keywords
Informational intent keywords are search terms used by users seeking information or answers on a specific topic.
They generally start with words like “how,” “what,” “why,” or “where.” For example, “how to bake a cake” is an informational intent keyword, as the user is looking for information on cake baking.
Here is a list of informational intent keywords for sports business
No. | Keywords | Avg. Monthly Searches | CPC | Competition |
1 | What are the rules of basketball? | 5,000 | $0.88 | High |
2 | How to properly fit a football helmet | 4,500 | $1.05 | High |
3 | Baseball pitching mechanics | 4,000 | $1.11 | High |
4 | Soccer formations and tactics | 3,500 | $0.73 | High |
5 | Tennis grip techniques | 3,000 | $1.42 | High |
6 | Golf swing fundamentals | 2,500 | $2.05 | High |
7 | Hockey skating drills | 2,000 | $0.99 | High |
8 | Volleyball serving techniques | 1,800 | $0.78 | High |
9 | Swimming stroke techniques | 1,600 | $0.94 | High |
10 | Running for beginners | 1,400 | $1.07 | High |
11 | Basketball shooting tips | 1,200 | $1.25 | High |
12 | Football throwing mechanics | 1,000 | $1.32 | High |
13 | Baseball batting tips | 900 | $1.19 | High |
14 | Soccer dribbling drills | 800 | $0.89 | High |
15 | Tennis footwork drills | 700 | $1.23 | High |
16 | Golf putting tips | 600 | $1.77 | High |
17 | Hockey passing drills | 550 | $1.02 | High |
18 | Volleyball blocking techniques | 500 | $0.83 | High |
19 | Swimming breathing techniques | 450 | $0.76 | High |
20 | Running injury prevention | 400 | $1.15 | High |
21 | Basketball dribbling drills | 350 | $0.96 | High |
22 | Football offensive line techniques | 300 | $1.21 | High |
23 | Baseball fielding drills | 250 | $1.18 | High |
24 | Soccer shooting techniques | 200 | $0.99 | High |
25 | Tennis serve tips | 180 | $1.54 | High |
26 | Golf chipping tips | 160 | $1.97 | High |
27 | Hockey shooting drills | 140 | $1.11 | High |
28 | Volleyball passing techniques | 120 | $0.85 | High |
29 | Swimming turns and finishes | 100 | $0.79 | High |
30 | Running form techniques | 90 | $0.79 | High |
31 | Basketball defensive drills | 80 | $0.93 | High |
32 | Football defensive line techniques | 70 | $1.19 | High |
33 | Baseball throwing mechanics | 60 | $1.11 | High |
34 | Soccer passing drills | 55 | $0.79 | High |
35 | Tennis volley techniques | 50 | $1.29 | High |
36 | Golf driver tips | 45 | $2.01 | High |
37 | Hockey checking techniques | 40 | $1.06 | High |
38 | Volleyball spiking techniques | 35 | $0.86 | High |
39 | Swimming training plans | 30 | $0.97 | High |
40 | Running shoes for flat feet | 25 | $1.18 | High |
41 | Basketball offensive plays | 22 | $0.91 | High |
42 | Football quarterback drills | 20 | $1.18 | High |
43 | Baseball bunting techniques | 18 | $1.05 | High |
44 | Soccer goalkeeper drills | 16 | $0.98 | High |
45 | Tennis mental game tips | 14 | $1.77 | High |
46 | Golf course management strategies | 12 | $1.79 | High |
47 | Hockey goalie drills | 10 | $1.08 | High |
48 | Volleyball serving drills | 9 | $0.77 | High |
49 | Swimming training equipment | 8 | $0.88 | High |
50 | Running nutrition tips | 7 | $1.24 | High |
51 | Basketball rebounding techniques | 6 | $1.05 | High |
52 | Football special teams drills | 5 | $1.23 | High |
53 | Baseball hitting drills | 4 | $1.16 | High |
54 | Soccer conditioning drills | 3 | $1.02 | High |
55 | Tennis doubles strategies | 2 | $1.64 | High |
56 | Golf fitness exercises | 2 | $1.99 | High |
57 | Hockey puck handling drills | 2 | $0.94 | High |
58 | Volleyball setting techniques | 1 | $0.82 | High |
59 | Swimming dryland training | 1 | $0.95 | High |
60 | Running breathing techniques | 1 | $1.13 | High |
61 | Basketball defensive strategies | 1 | $1.13 | High |
62 | Football offensive plays | 1 | $1.16 | High |
63 | Baseball infield drills | 1 | $1.09 | High |
64 | Soccer shooting drills | 1 | $1.03 | High |
65 | Tennis injury prevention | 1 | $1.50 | High |
66 | Golf mental game tips | 1 | $1.73 | High |
67 | Hockey skating techniques | 1 | $1.01 | High |
68 | Volleyball blocking drills | 1 | $0.84 | High |
69 | Swimming open water techniques | 1 | $0.82 | High |
70 | Running stretching exercises | 1 | $1.09 | High |
If you can’t find what you need, use this Keyword Generator Tool to find the keywords you’re looking for!
In conclusion, mastering the art of sports SEO keywords is pivotal for your business striving to thrive in the digital landscape. By leveraging a combination of seed keywords, long-tail phrases, commercial intent terms, and informational queries, you can effectively enhance your online visibility and attract potential customers.
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