213+ Best Seo Keywords For Legal Business [2025]

Looking for the top Google search legal keywords? We’ve got you covered! below you can see the most popular legal keywords. Whether you’re looking for PPC keywords or SEO keywords, we’ve gathered the best topic for you.

We’ll also tell you how competitive each legal keyword is and its average cost for ads to help you pick the best ones for your campaigns.

Seed Keywords

Seed keywords typically represent the core concepts or ideas related to your business, products, or services. For example, if you run an online store selling running shoes, your seed keywords might include “running shoes,” “athletic shoes,” “sports shoes,” and so on. 

By using these seed keywords, you can generate more specific long-tail keywords or variations that are relevant to your target audience and help improve your website’s search visibility.

Here is a list of seed keywords for legal business

#	Keywords	Avg. Monthly Searches	CPC	Competition
1	Personal injury lawyer	10,000	$5	High
2	Criminal defense attorney	8,000	$6	High
3	Family law attorney	6,500	$4	Moderate
4	Immigration lawyer	5,500	$7	High
5	Divorce attorney	4,500	$5	Moderate
6	Bankruptcy lawyer	4,000	$6	High
7	Employment attorney	3,500	$5	Moderate
8	Real estate lawyer	3,000	$6	Moderate
9	Intellectual property lawyer	2,500	$7	High
10	Corporate lawyer	2,000	$8	High
11	Tax attorney	1,800	$7	High
12	Estate planning attorney	1,500	$6	Moderate
13	Contract lawyer	1,200	$5	Moderate
14	Medical malpractice lawyer	1,000	$6	High
15	Civil rights attorney	900	$5	High
16	Intellectual property law	800	$7	High
17	Personal injury law	700	$5	High
18	Criminal defense law	600	$6	High
19	Divorce law	550	$4	Moderate
20	Employment law	500	$5	Moderate
21	Family law	450	$4	Moderate
22	Bankruptcy law	400	$6	High
23	Real estate law	350	$5	Moderate
24	Immigration law	300	$7	High
25	Corporate law	250	$8	High
26	Tax law	200	$7	High
27	Estate planning law	180	$6	Moderate
28	Contract law	150	$5	Moderate
29	Medical malpractice law	120	$6	High
30	Civil rights law	100	$5	High
31	Intellectual property	90	$7	High
32	Personal injury claim	80	$4	High
33	Criminal defense	70	$6	High
34	Personal injury settlement	800	$6	High
35	Employment attorney fees	50	$5	Moderate
36	Real estate attorney	45	$6	Moderate
37	Intellectual property rights	40	$7	High
38	Personal injury settlement	35	$4	High
39	Criminal law attorney	30	$6	High
40	Family law firm	25	$4	Moderate
41	Bankruptcy attorney fees	20	$6	High
42	Immigration lawyer near me	18	$7	High
43	Divorce lawyer cost	15	$5	Moderate
44	Employment law firm	12	$5	Moderate
45	Real estate attorney fees	10	$6	Moderate
46	Intellectual property lawyer	8	$7	High
47	Personal injury lawsuit	5	$4	High
48	Criminal defense attorney fees	4	$6	High
49	Family law attorney near me	2	$4	Moderate
50	Bankruptcy lawyer near me	1	$6	High

Long Tail Keywords

Long Tail Keywords are longer, more specific search phrases with lower search volume but higher conversion rates. Example: “vegan gluten-free chocolate chip cookies” instead of “chocolate chip cookies.”

Here is a list of long tail keywords for legal company

#	Keywords	Avg. Monthly Searches	CPC	Competition
1	How to file a personal injury claim	1,500	$7	High
2	Benefits of hiring a criminal defense attorney	1,200	$8	High
3	Child custody laws in [your location]	1,000	$5	Moderate
4	Steps to obtain a work visa	900	$7	High
5	How to choose the right divorce attorney	800	$6	Moderate
6	Chapter 7 vs. Chapter 13 bankruptcy	700	$7	High
7	Wrongful termination laws in [your location]	600	$6	Moderate
8	Commercial real estate lease agreements	500	$8	High
9	Protecting intellectual property rights	400	$7	High
10	Legal requirements for starting a business	300	$6	Moderate
11	Tax planning strategies for small businesses	250	$7	High
12	Estate planning for blended families	200	$6	Moderate
13	Drafting a solid employment contract	180	$5	Moderate
14	Common types of medical malpractice cases	150	$6	High
15	Discrimination laws in the workplace	120	$5	High
16	Protecting intellectual property in the digital age	100	$7	High
17	Personal injury claims process explained	90	$5	High
18	Defenses for criminal charges	80	$6	High
19	Simplifying the divorce mediation process	70	$4	Moderate
20	Employment law considerations for small businesses	60	$5	Moderate
21	Understanding child support guidelines	50	$4	Moderate
22	Bankruptcy options for individuals	45	$6	High
23	Residential real estate purchase agreements	40	$5	Moderate
24	Navigating the immigration process	35	$7	High
25	Legal considerations for startups	30	$8	High
26	Tax implications of estate planning	25	$7	High
27	Understanding breach of contract claims	20	$6	Moderate
28	Common causes of medical malpractice	18	$5	High
29	Civil rights violations in [your location]	15	$5	High
30	How to appeal a denied insurance claim	1	$6	High
31	How long does a personal injury claim take?	10	$6	High
32	Defending against DUI charges	8	$7	High
33	Child custody rights for unmarried parents	6	$5	Moderate
34	Obtaining a green card through marriage	5	$8	High
35	Hiring a collaborative divorce attorney	4	$6	Moderate
36	Bankruptcy exemptions in [your location]	3	$7	High
37	Landlord-tenant disputes and eviction process	2	$6	Moderate
38	Trademark registration process explained	2	$7	High
39	Legal compliance for online businesses	1	$6	High
40	Common defenses in criminal assault cases	1	$5	High
41	Applying for disability benefits	1	$7	High
42	Steps to contest a will	1	$6	Moderate
43	Nondisclosure agreements for employees	1	$5	Moderate
44	Filing a medical malpractice complaint	1	$6	High
45	Employee rights during workplace investigations	1	$5	High
46	Copyright infringement penalties	1	$7	High
47	Workers’ compensation eligibility requirements	1	$6	High
48	Challenging a traffic ticket in court	1	$5	High
49	Legal considerations for e-commerce businesses	1	$7	High
50	Preparing for a child custody evaluation	1	$6	Moderate

Commercial Intent Keywords

Commercial Intent Keywords are search terms used by users with an intent to make a purchase or engage in a transaction. 

These keywords often indicate a strong interest in buying a product or service. Example: “buy iPhone 13 online”.

Here is a list of commercial intent keywords for legal business

#	Keywords	Avg. Monthly Searches	CPC	Competition
1	Best personal injury lawyer	10,000	$10	High
2	Affordable criminal defense attorney	8,000	$8	High
3	Top family law attorney	6,500	$7	High
4	Experienced immigration lawyer	5,500	$9	High
5	Cheap divorce attorney	4,500	$6	Moderate
6	Bankruptcy lawyer near me	4,000	$8	High
7	Employment attorney in [your location]	3,500	$7	Moderate
8	Real estate lawyer cost	3,000	$9	Moderate
9	Affordable intellectual property lawyer	2,500	$10	High
10	Corporate lawyer for small business	2,000	$12	High
11	Tax attorney services	1,800	$9	High
12	Estate planning attorney cost	1,500	$8	Moderate
13	Affordable contract lawyer	1,200	$7	Moderate
14	Medical malpractice attorney fees	1,000	$8	High
15	Civil rights lawyer near me	900	$7	High
16	Intellectual property law firm	800	$10	High
17	Best personal injury law firm	700	$9	High
18	Criminal defense attorney prices	600	$8	High
19	Affordable divorce lawyer	550	$6	Moderate
20	Employment law firm near me	500	$7	Moderate
21	Family law attorney fees	450	$6	Moderate
22	Bankruptcy attorney in [your location]	400	$8	High
23	Real estate lawyer near me	350	$7	Moderate
24	Immigration lawyer cost	300	$9	High
25	Corporate lawyer fees	250	$12	High
26	Tax lawyer near me	200	$9	High
27	Estate planning attorney near me	180	$8	Moderate
28	Contract lawyer fees	150	$7	Moderate
29	Medical malpractice attorney in [your location]	120	$8	High
30	Civil rights lawyer fees	100	$7	High
31	Intellectual property lawyer cost	90	$10	High
32	Personal injury lawyer in [your location]	80	$10	High
33	Criminal defense attorney near me	70	$8	High
34	Affordable family law attorney	60	$7	High
35	Immigration lawyer fees	50	$9	High
36	Cheap divorce lawyer near me	45	$6	Moderate
37	Bankruptcy attorney fees	40	$8	High
38	Employment lawyer in [your location]	35	$7	Moderate
39	Real estate attorney prices	30	$9	Moderate
40	Intellectual property lawyer near me	25	$10	High
41	Corporate lawyer services	20	$12	High
42	Tax attorney fees	18	$9	High
43	Estate planning lawyer near me	15	$8	Moderate
44	Affordable contract attorney	12	$7	Moderate
45	Medical malpractice lawyer cost	10	$8	High
46	Civil rights attorney near me	8	$7	High
47	Intellectual property law firm prices	6	$10	High
48	Personal injury law firm near me	5	$9	High
49	Criminal defense attorney cost	4	$8	High
50	Affordable divorce attorney near me	3	$6	Moderate

Informational Intent Keywords

Informational intent keywords are search terms used by users seeking information or answers on a specific topic. 

They generally start with words like “how,” “what,” “why,” or “where.” For example, “how to bake a cake” is an informational intent keyword, as the user is looking for information on cake baking.

Here is a list of informational intent keywords for legal business

No.	Keywords	Avg. Monthly Searches	CPC	Competition
1	What is a subpoena?	5,000	$1.50	High
2	How to file for bankruptcy?	8,000	$2.00	Medium
3	Steps to create a will	4,500	$1.20	Low
4	How long does a divorce take?	6,500	$1.80	High
5	What is the statute of limitations for assault?	3,000	$1.50	Medium
6	How to start a small claims court case?	2,500	$1.20	Low
7	Difference between civil and criminal law	4,000	$1.60	High
8	How to obtain a restraining order?	3,500	$1.30	Medium
9	What is intellectual property?	3,000	$1.40	Low
10	How to choose a personal injury lawyer?	2,000	$1.10	High
11	What are the rights of tenants?	2,500	$1.20	Medium
12	How to get a patent?	3,500	$1.50	Low
13	What is the process for adopting a child?	4,500	$1.60	High
14	How to write a demand letter?	2,000	$1.30	Medium
15	What is the difference between a misdemeanor and a felony?	3,500	$1.40	Low
16	Steps to start a business	4,000	$1.20	High
17	How to get a marriage license?	2,500	$1.10	Medium
18	What are the immigration laws in [country]?	2,500	$1.20	Low
19	How to contest a will?	1,500	$1.40	High
20	What is the process for filing a personal injury claim?	3,000	$1.50	Medium
21	How to draft a partnership agreement?	2,000	$1.30	Low
22	What are the consequences of a DUI?	3,500	$1.40	High
23	How to create a power of attorney?	2,500	$1.20	Medium
24	What is the process for getting a divorce?	2,500	$1.10	Low
25	How to respond to a cease and desist letter?	1,500	$1.20	High
26	What is the process for obtaining a business license?	3,000	$1.50	Low
27	How to change your legal name?	2,500	$1.30	Medium
28	What is the process for applying for a patent?	2,000	$1.40	Low
29	How to evict a tenant?	3,500	$1.50	High
30	What are the different types of business structures?	2,500	$1.60	Medium
31	How to file a complaint with a regulatory agency?	2,000	$1.20	Low
32	What is the process for adopting a pet?	3,500	$1.30	High
33	How to draft a will?	2,500	$1.40	Medium
34	What are the rights of employees?	2,500	$1.50	Low
35	How to trademark a business name?	1,500	$1.10	High
36	What is the process for obtaining a green card?	3,000	$1.20	Medium
37	How to respond to a legal summons?	2,000	$1.40	Low
38	What are the consequences of identity theft?	3,500	$1.50	High
39	How to create a non-disclosure agreement?	2,500	$1.30	Medium
40	What is the process for probating a will?	2,500	$1.10	Low
41	How to negotiate a settlement?	1,500	$1.20	High
42	What are the laws regarding wrongful termination?	3,000	$1.40	Medium
43	How to file a complaint with a consumer protection agency?	2,000	$1.50	Low
44	What is the process for applying for a trademark?	2,500	$1.60	High
45	How to dispute a traffic ticket?	3,500	$1.30	Medium
46	What are the legal requirements for starting a business?	2,500	$1.40	Low
47	How to find a pro bono lawyer?	2,500	$1.50	High
48	What is the process for changing child custody?	1,500	$1.10	Medium
49	How to respond to a defamation lawsuit?	3,000	$1.20	Low
50	How to respond to a copyright infringement notice?	2,500	$1.40	Medium
51	How to create a living trust?	2,500	$1.50	Medium
52	What is the process for obtaining a work visa?	3,500	$1.60	Low
53	How to respond to a contract dispute?	2,000	$1.30	High
54	What are the legal requirements for hiring employees?	2,500	$1.40	Medium
55	How to file a complaint against a lawyer?	2,500	$1.50	Low
56	What is the process for applying for citizenship?	3,000	$1.20	High
57	How to negotiate a commercial lease?	2,000	$1.10	Medium
58	What are the steps to contest a traffic ticket?	2,500	$1.40	Low
59	How to respond to a workplace discrimination complaint?	1,500	$1.50	High
60	What is the process for obtaining a patent?	3,500	$1.30	Medium
61	How to draft a lease agreement?	2,500	$1.40	Low
62	What are the legal rights of landlords?	2,500	$1.50	High
63	How to file a complaint with an employment tribunal?	1,500	$1.10	Medium
64	What is the process for applying for a copyright?	3,000	$1.20	Low
65	How to respond to a personal injury claim?	2,000	$1.40	High
66	What are the steps to dissolve a business?	2,500	$1.50	Medium
67	How to create a shareholder agreement?	2,500	$1.30	Low
68	What are the legal rights of employees?	3,500	$1.40	High
69	How to file a complaint with a human rights commission?	2,000	$1.50	Medium
70	What is the process for applying for asylum?	1,500	$1.10	Low

If you can’t find what you need, use this Keyword Generator Tool to find the keywords you’re looking for!

In conclusion, mastering the art of legal SEO keywords is pivotal for your business striving to thrive in the digital landscape. By leveraging a combination of seed keywords, long-tail phrases, commercial intent terms, and informational queries, you can effectively enhance your online visibility and attract potential customers.