Build Backlinks with High PR: What are the Ways to Get Them?
Backlinks are an important part of your search engine optimization or SEO strategy. They help you rank better in search engine result pages or SERPs.
When it comes to backlinks, there are bad backlinks, good backlinks, and then the best ones. The bad ones come from low-quality websites that can potentially harm your ranking.
The good ones come from other websites that link back to yours. The best ones come from high-PR websites.
But what exactly are backlinks? What are high PR backlinks? How do you get them? We’ll be answering all of these questions in this in-depth guide.
What Are Backlinks?
Backlinks are links from one website that lead users to a page on another website. These backlinks signal search engines that your content is valuable and helpful enough for other websites to use as references.
The goal is to get numerous high-quality backlinks for your web pages. The more high-quality backlinks you have, the better the chances that you’ll rank higher in SERPs.
It’s an important part of SEO and it’s something you need if you want to establish a significant online presence.
What is PageRank?
To fully understand what high PR backlinks are, we have to first understand what PageRank is.
PageRank is what we understand as Google’s metric for SEO back in the day. The older version of PageRank only took into consideration the number of backlinks that a webpage has.
The problem with this algorithm is that lots of websites became dedicated to spamming backlinks. These were unnatural links because they didn’t offer value to users and are solely dedicated to manipulating PageRank.
This resulted in low-quality web pages ranking high in SERPs.
That’s why PageRank has evolved to take into consideration not only the number of backlinks that lead to a webpage but also the quality of these backlinks.
A PageRank score ranges from 1 to 10, with 1 being the least valuable and 10 being the most valuable. The higher the PageRank of your page is, the more likely you’ll rank higher in SERPs.
What are High PR Backlinks?
These are backlinks that come from websites that have high PageRank, hence the name, high PR backlinks. Since these are authoritative domains, getting a backlink from them is a very big achievement.
It’s going to significantly help your web page rank better because it’s a testimony that your website is credible and authoritative.
Aside from ranking better in SERPs, here are other benefits of getting high PR backlinks:
Since high PR webpages are linking to your web page, there are higher chances that you’re introduced to whole new audiences. This helps you branch out your reach, increasing brand awareness, and ultimately, more sales.
7 Best Ways to Get High PR Backlinks
Aside from understanding high PR backlinks, it’s also important to know practical ways of getting them. Here are the 7 best ways to get these valuable backlinks.
1. Create High-Quality Content
For high-PR websites to link back to you, they first have to find something worth linking back to. This is the first point we’ll be discussing because, at the end of the day, valuable, credible, and helpful content will always win the game.
Make sure that your content is founded on facts and heavy research. Cite studies and statistics that will help you back up your discussion.
Invite industry experts to share their thoughts and opinions. Using these devices will help you increase your credibility as a source.
If you’re willing to take it a step further, why not conduct the research yourself? It can become valuable information that other websites can cite for their discussions. If done properly, this content can help you earn more links in the long run.
You can also conduct surveys about topics or areas in your specific niche or industry. Analyze the data that you receive then publish the results you get! This can be a valuable resource for a lot of other websites especially if it’s about highly relevant topics.
And what do you get for conducting, analyzing, studying, and publishing this survey? That’s right! Getting credited with high-quality backlinks.
2. Create High-Quality Infographics
Along with creating high-quality content that is easily linkable, infographics are another awesome way to get high PR backlinks. Creating infographics that look good, summarize data well, and are founded on good research is a great resource to link to.
Infographics are easily shareable content. They make complicated data easier to digest and understand.
Once you’ve created infographics that summarize data well and look good, it’s time to market them. Reach out to people and websites that discuss the data you focused on.
You can also message people in the same niche as you and tell them about your infographics. You never know who needs your content so it’s good to reach out to people.
3. Write “Skyscraper” Content
The Skyscraper Technique was developed by Brian Dean of Backlinko. It is a link-building strategy to create content that is engaging and worth linking to.
This technique has 3 major steps:
The reason why this technique is named the Skyscraper Technique is that we’re naturally attracted to big tall buildings.
As humans, we are naturally attracted to the best things. What you’re doing is finding good content and creating something better than that, making you the tallest skyscraper on the playing field.
4. Guest Blogging
This is also an extremely effective way to get high PR backlinks. Compared to other methods where you create content and you wait for high-PR websites to link to you, this method is more targeted and purposive.
Guest blogging is the process of having someone outside of your business or organization write a blog for your website. Writers usually come from the same industry or niche but they may also come from different fields.
The main goal of guest blogging is to provide high-quality content for websites. But keep in mind though that your main priority is to create good content for your host website, not just to place your link. After all, it’s only there as a credible resource for the main content.
What makes guest blogging highly effective is that you can target and reach out to high-PR websites and ask if they accept guest posts. You can then work with them in producing fresh and high-quality content.
This takes off the burden from them in creating content and it gives you the opportunity to gain a high-quality backlink.
5. Revisit Outdated Resources
We are living in an extremely fast-paced world where information is constantly evolving. Despite this, there are pieces of information that are still relevant to this day despite being old.
This is a great opportunity for you to build high-PR links! You can find old source materials that are still being cited in blogs and bring them up-to-date. Back it up with newer studies and support it with more relevant statistics.
Once you’ve created a similar yet more updated version of this content, it’s time to market it to the right people. To do this, use a backlink checker tool to find the links that use this old outdated content as a reference.
You can then reach out to them to inform them that the current content they’re linking to is a bit outdated. As a solution, you can show them your more updated content so they’ll link to your web page instead.
Make sure you do this courteously! You’ll have lower chances of getting a backlink if you appear as a know-it-all when you message them about your concern.
6. Create a Listicle
Just as the play of words suggests, these are articles that are made up of lists. They’re a summary of items, products, and other kinds of recommendations that all follow a common theme or category.
What’s great about articles like these is that they help users find multiple resources on a topic in just 1 blog post. Instead of conducting multiple searches and opening multiple tabs, they can find all the information they need with just 1 blog post.
You have 2 options on how you can approach this strategy.
The first would be to create a very comprehensive and detailed listicle and reach out to pages that can find this useful. A summary of product recommendations can be a very valuable resource to link to.
The second would be to reach out to blog posts that do this kind of content and pitch in your product or service. Being placed in a list of reputable web pages as one of the recommended products or services is a great way to earn high PR backlinks.
7. Convert Brand Mentions to High-Quality Backlinks
There are instances when your brand gets mentioned in blog posts because you’re being used as an example. That on its own is already a great advertisement on your end!
Being mentioned in a high PR webpage is awesome for brand awareness. But why not get the most out of it by turning that brand mention into an actual high PR backlink?
Reach out to the owner of these web pages and thank them for the brand mention. Proceed to ask if you can get a link in place of the brand mention.
Compared to the other strategies on this list, this strategy is a bit easier to execute. After all, if a brand already likes you enough to mention you in their content, it shouldn’t be that hard to convince them to link to your webpage.
Making the Process of Getting High PR Backlinks Easier
Search engines see backlinks as a vote of approval that your content is valuable and helpful. The general rule of thumb is that the more backlinks you have, the higher your ranking on SERPs will be.
But then we have to take into consideration that the quality of backlinks you get also affects your ranking.
If you get low-quality backlinks from spammy websites, it can negatively affect your webpage. But if you get high-quality backlinks from websites that have a high PageRank, then it’ll significantly boost your ranking.
Getting high PR backlinks is one of the best things you can have for your SEO strategy. That’s why it’s important to prioritize the strategies that will increase your chances of getting backlinks from these websites.
Following the tips above will increase those chances and help you get high PR backlinks faster.