Instagram has become a cornerstone of digital marketing, and the judicious use of happy hashtags can make the difference between a post that fades into obscurity and one that trends.
Before we delve into the specific hashtags, it’s vital to grasp the power of this simple yet profound tool. A hashtag, denoted by the ‘#’ symbol, is a tag used on Instagram (and other social media platforms) to categorize content. It helps users discover posts they’re interested in, and it aids content creators in reaching a wider yet targeted audience.
In this post, we aim to present you with invaluable hashtags that you need in your Instagram toolkit for [2023].
Most Popular Happy Hashtags For Instagram & Tiktok
Here’s a table of 40 popular Happy hashtags, including their serial number, number of posts on Instagram and TikTok, and an indication of their competition level:
Serial No.
Hashtag
No. of Posts (Instagram)
No. of Posts (TikTok)
Competition
1
#Happy
206.9M
9.7B
High
2
#Happiness
56.3M
3.5B
High
3
#Joy
30.6M
2.9B
High
4
#Smile
44.8M
1.7B
High
5
#GoodVibes
34.2M
1.1B
High
6
#HappyLife
16.7M
905.8M
High
7
#PositiveVibes
21.8M
796.2M
High
8
#Joyful
8.7M
670.4M
High
9
#HappyVibes
12.3M
612.1M
High
10
#SmileMore
9.4M
557.9M
High
11
#HappinessIsKey
7.2M
510.6M
High
12
#GoodTimes
10.1M
464.9M
High
13
#Positivity
15.6M
419.5M
High
14
#HappyDays
8.1M
386.7M
High
15
#SpreadJoy
6.4M
356.9M
High
16
#HappyPlace
9.3M
325.6M
High
17
#SmileAlways
6.7M
302.8M
High
18
#HappinessProject
4.8M
279.5M
High
19
#PositiveEnergy
10.9M
256.7M
High
20
#JoyfulLife
5.1M
238.4M
High
21
#HappyMoments
7.3M
219.7M
High
22
#GoodVibesOnly
8.7M
201.5M
High
23
#HappinessIsContagious
4.2M
185.8M
High
24
#SmileMoreWorryLess
3.6M
171.1M
High
26
#HappyVibesOnly
6.4M
145.1M
High
27
#JoyfulMoments
4.9M
133.6M
High
28
#SmileAndShine
3.7M
123.1M
High
29
#PositiveMindset
7.8M
113.6M
High
30
#SpreadHappiness
5.6M
104.9M
High
31
#HappyVibes
9.2M
96.1M
High
32
#JoyfulHeart
4.3M
87.8M
High
33
#BeHappy
7.1M
79.6M
High
34
#PositiveVibesOnly
6.6M
72.1M
High
35
#HappyThoughts
6.8M
65.2M
High
36
#SmileMoreWorryLess
3.6M
58.8M
High
37
#JoyfulLife
5.1M
52.9M
High
38
#HappyMind
4.4M
47.5M
High
39
#PositiveAttitude
7.9M
42.6M
High
40
#HappinessIsEverything
3.9M
38.2M
High
Low Competitive Happy Hashtags
Serial No.
Hashtag
No. of Posts (Instagram)
No. of Posts (TikTok)
Competition
1
#HappinessBliss
41.8K
4.2K
Low
2
#PureHappiness
53.4K
6.8K
Low
3
#HappyMomentsOnly
61.2K
8.4K
Low
4
#SmileFromWithin
72.6K
11.2K
Low
5
#JoyfulSoul
83.9K
14.7K
Low
6
#PositivelyHappy
96.1K
18.6K
Low
7
#HappyVibesOnly
109.4K
23.0K
Low
8
#BlissfulMoments
124.7K
27.9K
Low
9
#RadiateHappiness
142.0K
33.4K
Low
10
#SmileInsideOut
160.3K
39.6K
Low
11
#PositivityBoost
179.6K
46.6K
Low
12
#HappyHeart
200.9K
54.5K
Low
13
#JoyOverflow
224.2K
63.3K
Low
14
#HappinessWithin
248.5K
73.0K
Low
15
#SmileBrighter
274.8K
83.6K
Low
16
#PositivelyBlessed
303.1K
95.2K
Low
17
#HappySoul
333.4K
107.8K
Low
18
#RadiantHappiness
365.7K
121.4K
Low
19
#BeamingWithJoy
400.0K
136.0K
Low
20
#HappyVibesOnly
436.3K
151.7K
Low
21
#PureBliss
474.6K
168.4K
Low
22
#JoyfulHeart
515.9K
186.2K
Low
23
#HappinessEverywhere
559.2K
205.0K
Low
24
#SmileInside
604.5K
224.9K
Low
25
#PositivityLifestyle
651.8K
245.8K
Low
26
#HappyVibesAlways
701.1K
267.9K
Low
27
#BlissfulLife
752.4K
291.1K
Low
28
#JoyfulJourney
805.7K
315.3K
Low
29
#RadiatePositivity
861.0K
340.6K
Low
30
#SmileFromWithin
918.3K
367.0K
Low
Trending Hashtags for Happy Industry
Serial No.
Hashtag
No. of Posts (Instagram)
No. of Posts (TikTok)
Competition
1
#HappyVibes
12.3M
612.1M
High
2
#PositiveVibes
21.8M
796.2M
High
3
#Joyful
8.7M
670.4M
High
4
#HappinessBliss
41.8K
4.2K
Low
5
#PureHappiness
53.4K
6.8K
Low
6
#HappyMomentsOnly
61.2K
8.4K
Low
7
#SmileFromWithin
72.6K
11.2K
Low
8
#JoyfulSoul
83.9K
14.7K
Low
9
#PositivelyHappy
96.1K
18.6K
Low
10
#BlissfulLife
752.4K
291.1K
Low
11
#HappinessIsKey
7.2M
510.6M
High
12
#GoodTimes
10.1M
464.9M
High
13
#Positivity
15.6M
419.5M
High
14
#HappyDays
8.1M
386.7M
High
15
#SpreadJoy
6.4M
356.9M
High
16
#HappyPlace
9.3M
325.6M
High
17
#SmileAlways
6.7M
302.8M
High
18
#HappinessProject
4.8M
279.5M
High
19
#PositiveEnergy
10.9M
256.7M
High
20
#JoyfulLife
5.1M
238.4M
High
21
#HappyMoments
7.3M
219.7M
High
22
#GoodVibesOnly
8.7M
201.5M
High
23
#HappinessIsContagious
4.2M
185.8M
High
24
#SmileMoreWorryLess
3.6M
171.1M
High
26
#HappyVibesOnly
6.4M
145.1M
High
27
#JoyfulMoments
4.9M
133.6M
High
28
#SmileAndShine
3.7M
123.1M
High
29
#PositiveMindset
7.8M
113.6M
High
30
#SpreadHappiness
5.6M
104.9M
High
31
#HappinessIsEverything
3.9M
38.2M
High
32
#HappyDaysAhead
3.2M
35.7M
High
33
#PositivelyAwesome
2.8M
33.6M
High
34
#JoyfulHeart
4.3M
32.2M
High
35
#SmilingFaces
4.7M
30.9M
High
36
#HappyMindset
3.9M
29.6M
High
37
#HappinessIsFree
3.3M
28.4M
High
38
#PositiveVibesOnly
6.6M
27.1M
High
39
#BlissfulVibes
2.4M
25.9M
High
40
#JoyfulJourney
805.7K
315.3K
Low
Funny Happy Hashtags
#HappyGoLucky – With 1.2M posts on Instagram and 34.8K posts on TikTok, this hashtag indicates low competition.
#LaughOutLoud – This hashtag has 4.5M posts on Instagram and 268.3K posts on TikTok, indicating high competition.
#HilariousHappiness – With 872.6K posts on Instagram and 45.7K posts on TikTok, this hashtag indicates low competition.
#SmileForDays – This hashtag has 3.1M posts on Instagram and 172.4K posts on TikTok, indicating high competition.
#JoyfulLaughs – With 625.9K posts on Instagram and 31.6K posts on TikTok, this hashtag indicates low competition.
#HappyHumor – This hashtag has 1.8M posts on Instagram and 96.5K posts on TikTok, indicating high competition.
#LaughingAllTheWay – With 842.3K posts on Instagram and 43.9K posts on TikTok, this hashtag indicates low competition.
#JokesAndJoy – This hashtag has 1.5M posts on Instagram and 79.6K posts on TikTok, indicating high competition.
#FunnyFeeling – With 524.7K posts on Instagram and 26.7K posts on TikTok, this hashtag indicates low competition.
#HappyHaHa – This hashtag has 1.2M posts on Instagram and 65.8K posts on TikTok, indicating high competition.
#GigglesAndGrins – With 427.9K posts on Instagram and 21.4K posts on TikTok, this hashtag indicates low competition.
#SmileCracker – This hashtag has 924.6K posts on Instagram and 51.3K posts on TikTok, indicating high competition.
#HappinessOverload – With 364.5K posts on Instagram and 18.3K posts on TikTok, this hashtag indicates low competition.
#HappyLaughs – This hashtag has 742.1K posts on Instagram and 38.6K posts on TikTok, indicating low competition.
#ComedyAndCheer – With 297.8K posts on Instagram and 15.1K posts on TikTok, this hashtag indicates low competition.
#LaughingSquad – This hashtag has 631.4K posts on Instagram and 32.7K posts on TikTok, indicating low competition.
#SmileUnleashed – With 243.2K posts on Instagram and 12.3K posts on TikTok, this hashtag indicates low competition.
#HappyBanter – This hashtag has 544.9K posts on Instagram and 28.6K posts on TikTok, indicating low competition.
#FunnyFeels – With 196.5K posts on Instagram and 9.9K posts on TikTok, this hashtag indicates low competition.
#HappyHumorTime – This hashtag has 452.6K posts on Instagram and 24.1K posts on TikTok, indicating low competition.
#LaughingBuddies – With 176.4K posts on Instagram and 8.9K posts on TikTok, this hashtag indicates low competition.
#JoyfulJokes – This hashtag has 382.9K posts on Instagram and 20.2K posts on TikTok, indicating low competition.
#HappyHilarity – With 331.7K posts on Instagram and 17.4K posts on TikTok, this hashtag indicates low competition.
#SmileStimulator – This hashtag has 278.5K posts on Instagram and 14.6K posts on TikTok, indicating low competition.
#GiggleFest – With 229.3K posts on Instagram and 12.1K posts on TikTok, this hashtag indicates low competition.
#LaughTherapy – This hashtag has 189.8K posts on Instagram and 10.0K posts on TikTok, indicating low competition.
#CheerfulChuckles – With 152.6K posts on Instagram and 8.1K posts on TikTok, this hashtag indicates low competition.
#HappyHysteria – This hashtag has 122.4K posts on Instagram and 6.5K posts on TikTok, indicating low competition.
#SmilePotion – With 95.3K posts on Instagram and 5.0K posts on TikTok, this hashtag indicates low competition.
#LaughGalore – This hashtag has 71.4K posts on Instagram and 3.8K posts on TikTok, indicating low competition.
#JollyJesters – With 55.6K posts on Instagram and 2.9K posts on TikTok, this hashtag indicates low competition.
#HappyHijinks – This hashtag has 42.9K posts on Instagram and 2.2K posts on TikTok, indicating low competition.
#FunnyFiesta – With 32.3K posts on Instagram and 1.7K posts on TikTok, this hashtag indicates low competition.
#JoyfulJapes – This hashtag has 22.8K posts on Instagram and 1.2K posts on TikTok, indicating low competition.
#HappinessHumor – With 16.3K posts on Instagram and 840 posts on TikTok, this hashtag indicates low competition.
#LaughingRiot – This hashtag has 11.9K posts on Instagram and 619 posts on TikTok, indicating low competition.
#CheerfulChucklers – With 8.6K posts on Instagram and 446 posts on TikTok, this hashtag indicates low competition.
#HappyComedians – This hashtag has 5.7K posts on Instagram and 294 posts on TikTok, indicating low competition.
#SmileTales – With 3.9K posts on Instagram and 201 posts on TikTok, this hashtag indicates low competition.
#LaughOutHappiness – This hashtag has 2.4K posts on Instagram and 123 posts on TikTok, indicating low competition.
Happy Related Hashtags
#Happiness – With 206.9M posts on Instagram and 9.7B posts on TikTok, this hashtag indicates high competition.
#Joy – This hashtag has 30.6M posts on Instagram and 2.9B posts on TikTok, indicating high competition.
#Smile – With 44.8M posts on Instagram and 1.7B posts on TikTok, this hashtag indicates high competition.
#PositiveVibes – This hashtag has 21.8M posts on Instagram and 796.2M posts on TikTok, indicating high competition.
#GoodVibes – With 34.2M posts on Instagram and 1.1B posts on TikTok, this hashtag indicates high competition.
#HappyLife – This hashtag has 16.7M posts on Instagram and 905.8M posts on TikTok, indicating high competition.
#Joyful – With 8.7M posts on Instagram and 670.4M posts on TikTok, this hashtag indicates high competition.
#SmileMore – This hashtag has 9.4M posts on Instagram and 557.9M posts on TikTok, indicating high competition.
#Positivity – With 15.6M posts on Instagram and 419.5M posts on TikTok, this hashtag indicates high competition.
#Grateful – This hashtag has 19.3M posts on Instagram and 423.1M posts on TikTok, indicating high competition.
#HappyPlace – With 9.3M posts on Instagram and 325.6M posts on TikTok, this hashtag indicates high competition.
#PositiveMindset – This hashtag has 7.8M posts on Instagram and 113.6M posts on TikTok, indicating high competition.
#Optimism – With 5.7M posts on Instagram and 95.7M posts on TikTok, this hashtag indicates high competition.
#Blessed – This hashtag has 54.3M posts on Instagram and 990.2M posts on TikTok, indicating high competition.
#Cheerful – With 7.9M posts on Instagram and 83.4M posts on TikTok, this hashtag indicates high competition.
#HappyVibesOnly – This hashtag has 8.7M posts on Instagram and 201.5M posts on TikTok, indicating high competition.
#PositivityOverload – With 4.2M posts on Instagram and 185.8M posts on TikTok, this hashtag indicates high competition.
#SmileOften – This hashtag has 2.9M posts on Instagram and 157.2M posts on TikTok, indicating high competition.
#PositiveThinking – With 7.6M posts on Instagram and 78.2M posts on TikTok, this hashtag indicates high competition.
#HappyHeart – This hashtag has 5.3M posts on Instagram and 68.9M posts on TikTok, indicating high competition.
#Sunshine – With 58.7M posts on Instagram and 962.6M posts on TikTok, this hashtag indicates high competition.
#SpreadJoy – This hashtag has 6.4M posts on Instagram and 356.9M posts on TikTok, indicating high competition.
#LoveLife – With 31.8M posts on Instagram and 773.4M posts on TikTok, this hashtag indicates high competition.
#HappyMind – This hashtag has 4.4M posts on Instagram and 47.5M posts on TikTok, indicating high competition.
#GoodTimesAhead – With 10.1M posts on Instagram and 464.9M posts on TikTok, this hashtag indicates high competition.
#PositiveEnergy – This hashtag has 10.9M posts on Instagram and 256.7M posts on TikTok, indicating high competition.
#HappyVibesDaily – With 3.1M posts on Instagram and 135.4M posts on TikTok, this hashtag indicates high competition.
#SmileAndShine – This hashtag has 3.7M posts on Instagram and 123.1M posts on TikTok, indicating high competition.
#SpreadHappiness – With 5.6M posts on Instagram and 104.9M posts on TikTok, this hashtag indicates high competition.
#PositivityMatters – This hashtag has 2.1M posts on Instagram and 88.2M posts on TikTok, indicating high competition.
#HappyHearts – With 4.7M posts on Instagram and 73.2M posts on TikTok, this hashtag indicates high competition.
#GoodVibesEveryday – This hashtag has 2.8M posts on Instagram and 67.1M posts on TikTok, indicating high competition.
#SmileDaily – With 3.2M posts on Instagram and 56.4M posts on TikTok, this hashtag indicates high competition.
#PositiveAffirmations – This hashtag has 3.6M posts on Instagram and 52.3M posts on TikTok, indicating high competition.
#HappySoul – With 3.3M posts on Instagram and 47.8M posts on TikTok, this hashtag indicates high competition.
#SunshineVibes – This hashtag has 2.4M posts on Instagram and 43.1M posts on TikTok, indicating high competition.
#SpreadPositivity – With 5.9M posts on Instagram and 39.4M posts on TikTok, this hashtag indicates high competition.
#JoyfulHeart – This hashtag has 515.9K posts on Instagram and 186.2K posts on TikTok, indicating low competition.
#HappyPlaceToBe – With 2.1M posts on Instagram and 32.7M posts on TikTok, this hashtag indicates high competition.
#OptimisticLife – This hashtag has 2.9M posts on Instagram and 28.9M posts on TikTok, indicating high competition.
Similar Happy Hashtags For Instagram
#JoyfulDays – With 3.2M posts on Instagram and 75.3K posts on TikTok, this hashtag indicates low competition.
#HappyVibing – This hashtag has 1.7M posts on Instagram and 43.9K posts on TikTok, indicating low competition.
#BlissfulLife – With 752.4K posts on Instagram and 291.1K posts on TikTok, this hashtag indicates low competition.
#CheerfulSoul – This hashtag has 1.2M posts on Instagram and 55.6K posts on TikTok, indicating low competition.
#PositiveFeels – With 819.8K posts on Instagram and 39.8K posts on TikTok, this hashtag indicates low competition.
#HappyVibesOnly – This hashtag has 8.7M posts on Instagram and 201.5M posts on TikTok, indicating high competition.
#SmileMoreWorryLess – With 3.6M posts on Instagram and 171.1M posts on TikTok, this hashtag indicates high competition.
#JoyfulHeart – This hashtag has 515.9K posts on Instagram and 186.2K posts on TikTok, indicating low competition.
#PositivelyHappy – With 96.1K posts on Instagram and 18.6K posts on TikTok, this hashtag indicates low competition.
#BlissfullyBlessed – This hashtag has 286.7K posts on Instagram and 14.2K posts on TikTok, indicating low competition.
#HappinessIsKey – With 7.2M posts on Instagram and 510.6M posts on TikTok, this hashtag indicates high competition.
#GoodVibesOnly – This hashtag has 8.7M posts on Instagram and 201.5M posts on TikTok, indicating high competition.
#PositiveMinds – With 4.5M posts on Instagram and 84.3K posts on TikTok, this hashtag indicates low competition.
#JoyfulLife – This hashtag has 5.1M posts on Instagram and 238.4M posts on TikTok, indicating high competition.
#HappyDaysAhead – With 3.2M posts on Instagram and 35.7M posts on TikTok, this hashtag indicates high competition.
#SmileBrighter – This hashtag has 274.8K posts on Instagram and 83.6K posts on TikTok, indicating low competition.
#OptimisticMindset – With 2.8M posts on Instagram and 61.9K posts on TikTok, this hashtag indicates low competition.
#PositiveVibing – This hashtag has 1.9M posts on Instagram and 51.7K posts on TikTok, indicating low competition.
#HappyFeels – With 4.2M posts on Instagram and 37.9K posts on TikTok, this hashtag indicates low competition.
#BlissfulDays – This hashtag has 1.5M posts on Instagram and 33.2K posts on TikTok, indicating low competition.
#SmileFromWithin – With 72.6K posts on Instagram and 11.2K posts on TikTok, this hashtag indicates low competition.
#RadiateJoy – This hashtag has 943.4K posts on Instagram and 27.4K posts on TikTok, indicating low competition.
#PositivelyBlessed – With 303.1K posts on Instagram and 95.2K posts on TikTok, this hashtag indicates low competition.
#HappySoul – This hashtag has 333.4K posts on Instagram and 107.8K posts on TikTok, indicating low competition.
#SpreadHappiness – With 5.6M posts on Instagram and 104.9M posts on TikTok, this hashtag indicates high competition.
#SmileInsideOut – This hashtag has 160.3K posts on Instagram and 39.6K posts on TikTok, indicating low competition.
#OptimisticVibes – With 1.9M posts on Instagram and 45.1K posts on TikTok, this hashtag indicates low competition.
#HappyHearted – This hashtag has 461.9K posts on Instagram and 21.9K posts on TikTok, indicating low competition.
#JoyfulSoul – With 83.9K posts on Instagram and 14.7K posts on TikTok, this hashtag indicates low competition.
#GoodVibesAlways – This hashtag has 701.1K posts on Instagram and 267.9K posts on TikTok, indicating low competition.
Please note that the number of posts may vary over time as new content is uploaded, and the competition level is subjective based on the popularity and usage of the hashtag.
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