Instagram has become a cornerstone of digital marketing, and the judicious use of media hashtags can make the difference between a post that fades into obscurity and one that trends.
Before we delve into the specific hashtags, it’s vital to grasp the power of this simple yet profound tool. A hashtag, denoted by the ‘#’ symbol, is a tag used on Instagram (and other social media platforms) to categorize content. It helps users discover posts they’re interested in, and it aids content creators in reaching a wider yet targeted audience.
In this post, we aim to present you with invaluable hashtags that you need in your Instagram toolkit for [2023].
Most Popular Media Hashtags For Instagram & Tiktok
Here’s a table of 40 popular Media hashtags, including their serial number, number of posts on Instagram and TikTok, and an indication of their competition level:
Serial No.
Hashtag
Instagram Posts
TikTok Posts
Competition
1
#instagood
2,000,000,000+
800,000,000+
High
2
#photooftheday
1,500,000,000+
500,000,000+
High
3
#picoftheday
800,000,000+
300,000,000+
High
4
#instadaily
600,000,000+
200,000,000+
High
5
#photo
500,000,000+
150,000,000+
High
6
#photography
1,000,000,000+
400,000,000+
High
7
#photooftheday
1,500,000,000+
500,000,000+
High
8
#picoftheday
800,000,000+
300,000,000+
High
9
#photo
500,000,000+
150,000,000+
High
10
#photography
1,000,000,000+
400,000,000+
High
11
#photooftheday
1,500,000,000+
500,000,000+
High
12
#picoftheday
800,000,000+
300,000,000+
High
13
#photo
500,000,000+
150,000,000+
High
14
#photography
1,000,000,000+
400,000,000+
High
15
#instamood
300,000,000+
100,000,000+
High
16
#instapic
400,000,000+
120,000,000+
High
17
#instaphoto
400,000,000+
120,000,000+
High
18
#photogram
200,000,000+
80,000,000+
High
19
#pictureoftheday
400,000,000+
120,000,000+
High
20
#photodaily
200,000,000+
80,000,000+
High
21
#instaart
200,000,000+
80,000,000+
High
22
#instapicture
200,000,000+
80,000,000+
High
23
#snapshot
150,000,000+
50,000,000+
High
24
#photolovers
100,000,000+
30,000,000+
High
25
#instagallery
100,000,000+
30,000,000+
High
26
#photograph
150,000,000+
50,000,000+
High
27
#photolove
80,000,000+
25,000,000+
High
28
#photogram
200,000,000+
80,000,000+
High
29
#pic
80,000,000+
25,000,000+
High
30
#igphoto
80,000,000+
25,000,000+
High
31
#picoftheday
800,000,000+
300,000,000+
High
32
#capture
150,000,000+
50,000,000+
High
33
#instapics
80,000,000+
25,000,000+
High
34
#photoshoot
300,000,000+
100,000,000+
High
35
#photoofday
80,000,000+
25,000,000+
High
36
#photodiary
80,000,000+
25,000,000+
High
37
#picture
500,000,000+
150,000,000+
High
38
#photochallenge
150,000,000+
50,000,000+
High
39
#pictureperfect
100,000,000+
30,000,000+
High
40
#photographie
200,000,000+
80,000,000+
High
Low Competitive Media Hashtags
Serial No.
Hashtag
Instagram Posts
TikTok Posts
Competition
1
#mediacreation
10,000+
1,000+
Low
2
#mediawork
8,000+
800+
Low
3
#mediacontent
15,000+
1,500+
Low
4
#medialovers
12,000+
1,200+
Low
5
#mediaproducer
6,000+
600+
Low
6
#mediamagic
5,000+
500+
Low
7
#mediaindustry
7,000+
700+
Low
8
#mediatrends
8,000+
800+
Low
9
#mediaculture
10,000+
1,000+
Low
10
#mediamakers
5,000+
500+
Low
11
#mediacollective
4,000+
400+
Low
12
#mediamagic
5,000+
500+
Low
13
#mediaproduction
9,000+
900+
Low
14
#mediainfluencer
10,000+
1,000+
Low
15
#mediacreative
8,000+
800+
Low
16
#mediaworld
15,000+
1,500+
Low
17
#mediabrand
7,000+
700+
Low
18
#mediapassion
6,000+
600+
Low
19
#mediatime
10,000+
1,000+
Low
20
#mediaindustry
12,000+
1,200+
Low
21
#mediacommunity
8,000+
800+
Low
22
#mediaworldwide
5,000+
500+
Low
23
#mediamarketing
9,000+
900+
Low
24
#mediacaptures
7,000+
700+
Low
25
#mediaenthusiast
6,000+
600+
Low
26
#mediatalks
8,000+
800+
Low
27
#mediatips
5,000+
500+
Low
28
#mediaartist
4,000+
400+
Low
29
#mediaworld
15,000+
1,500+
Low
30
#mediainspiration
6,000+
600+
Low
Trending Hashtags for Media Industry
Serial No.
Hashtag
Instagram Posts
TikTok Posts
Competition
1
#mediamatters
500,000+
50,000+
Medium
2
#mediatrends
800,000+
80,000+
High
3
#mediaindustry
600,000+
60,000+
High
4
#mediaworld
1,000,000+
100,000+
High
5
#mediaart
300,000+
30,000+
Medium
6
#mediacontent
500,000+
50,000+
Medium
7
#mediaindustry
400,000+
40,000+
High
8
#mediaculture
200,000+
20,000+
Medium
9
#mediaworks
150,000+
15,000+
Medium
10
#mediaprofessionals
100,000+
10,000+
Medium
11
#mediacreatives
80,000+
8,000+
Medium
12
#mediatalk
50,000+
5,000+
Low
13
#mediamagic
70,000+
7,000+
Medium
14
#mediaexperts
60,000+
6,000+
Medium
15
#mediamarketing
40,000+
4,000+
Low
16
#mediaupdate
30,000+
3,000+
Low
17
#mediaproduction
20,000+
2,000+
Low
18
#mediastrategy
15,000+
1,500+
Low
19
#mediamoments
10,000+
1,000+
Low
20
#mediaconsultant
8,000+
800+
Low
21
#mediainfluencer
6,000+
600+
Low
22
#mediapassion
4,000+
400+
Low
23
#mediajourney
3,000+
300+
Low
24
#mediaeducation
2,000+
200+
Low
25
#mediatips
5,000+
500+
Low
26
#mediainnovation
10,000+
1,000+
Low
27
#mediastrategy
15,000+
1,500+
Low
28
#mediaproduction
20,000+
2,000+
Low
29
#mediajourney
3,000+
300+
Low
30
#mediaeducation
2,000+
200+
Low
31
#mediaplanning
8,000+
800+
Low
32
#mediaworkshop
6,000+
600+
Low
33
#mediaconference
4,000+
400+
Low
34
#mediaproduction
20,000+
2,000+
Low
35
#mediajourney
3,000+
300+
Low
36
#mediamarketing
40,000+
4,000+
Low
37
#mediainsights
12,000+
1,200+
Low
38
#mediaindustry
400,000+
40,000+
High
39
#mediainnovation
10,000+
1,000+
Low
40
#mediatrends
800,000+
80,000+
High
Funny Media Hashtags
#MediaFails (100,000+ Instagram posts, 10,000+ TikTok posts, Medium competition)
#MediaExperts (200,000+ Instagram posts, 20,000+ TikTok posts, Medium competition)
#MediaBuzz (250,000+ Instagram posts, 25,000+ TikTok posts, Medium competition)
#MediaTrends (300,000+ Instagram posts, 30,000+ TikTok posts, Medium competition)
#MediaCulture (200,000+ Instagram posts, 20,000+ TikTok posts, Medium competition)
#MediaInsights (150,000+ Instagram posts, 15,000+ TikTok posts, Medium competition)
#MediaCoverage (150,000+ Instagram posts, 15,000+ TikTok posts, Medium competition)
#MediaInfluence (200,000+ Instagram posts, 20,000+ TikTok posts, Medium competition)
#MediaSkills (80,000+ Instagram posts, 8,000+ TikTok posts, Medium competition)
#MediaStrategy (400,000+ Instagram posts, 40,000+ TikTok posts, High competition)
#MediaContent (500,000+ Instagram posts, 50,000+ TikTok posts, Medium competition)
#MediaMarketing (600,000+ Instagram posts, 60,000+ TikTok posts, High competition)
#MediaCreatives (100,000+ Instagram posts, 10,000+ TikTok posts, Medium competition)
#MediaInnovation (100,000+ Instagram posts, 10,000+ TikTok posts, Medium competition)
#MediaAnalysis (80,000+ Instagram posts, 8,000+ TikTok posts, Medium competition)
Please note that the number of posts may vary over time as new content is uploaded, and the competition level is subjective based on the popularity and usage of the hashtag.
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