Instagram has become a cornerstone of digital marketing, and the judicious use of influencer hashtags can make the difference between a post that fades into obscurity and one that trends.
Before we delve into the specific hashtags, it’s vital to grasp the power of this simple yet profound tool. A hashtag, denoted by the ‘#’ symbol, is a tag used on Instagram (and other social media platforms) to categorize content. It helps users discover posts they’re interested in, and it aids content creators in reaching a wider yet targeted audience.
In this post, we aim to present you with invaluable hashtags that you need in your Instagram toolkit for [2023].
Most Popular Influencer Hashtags For Instagram & Tiktok
Here’s a table of 40 popular Influencer hashtags, including their serial number, number of posts on Instagram and TikTok, and an indication of their competition level:
Serial No.
Hashtag
No. of Instagram Posts
No. of TikTok Posts
Competition
1
#instagood
897 million
N/A
High
2
#love
1.3 billion
N/A
High
3
#fashion
893 million
N/A
High
4
#instadaily
522 million
N/A
High
5
#beautiful
627 million
N/A
High
6
#cute
583 million
N/A
High
7
#happy
541 million
N/A
High
8
#photooftheday
656 million
N/A
High
9
#smile
486 million
N/A
High
10
#follow
721 million
N/A
High
11
#instalike
437 million
N/A
High
12
#style
529 million
N/A
High
13
#instamood
402 million
N/A
High
14
#fitness
408 million
N/A
High
15
#food
656 million
N/A
High
16
#motivation
363 million
N/A
High
17
#travel
554 million
N/A
High
18
#beauty
434 million
N/A
High
19
#lifestyle
361 million
N/A
High
20
#followme
502 million
N/A
High
21
#art
334 million
N/A
High
22
#summer
448 million
N/A
High
23
#instapic
328 million
N/A
High
24
#likeforlike
346 million
N/A
High
25
#ootd
302 million
N/A
High
26
#fitnessmotivation
299 million
N/A
High
27
#inspiration
276 million
N/A
High
28
#model
324 million
N/A
High
29
#instastyle
255 million
N/A
High
30
#photography
510 million
N/A
High
31
#instapic
328 million
N/A
High
32
#follow4follow
235 million
N/A
High
33
#fitfam
285 million
N/A
High
34
#selfie
348 million
N/A
High
35
#inspo
198 million
N/A
High
36
#hair
278 million
N/A
High
37
#goals
263 million
N/A
High
38
#like4like
244 million
N/A
High
39
#instafashion
248 million
N/A
High
40
#instafood
246 million
N/A
High
Low Competitive Influencer Hashtags
Serial No.
Hashtag
No. of Instagram Posts
No. of TikTok Posts
Competition
1
#instainspiration
2.7 million
N/A
Low
2
#outfitinspiration
4.1 million
N/A
Low
3
#lifestyleblogger
2.5 million
N/A
Low
4
#instabeauty
3.6 million
N/A
Low
5
#instatravel
4.9 million
N/A
Low
6
#instamakeup
2.1 million
N/A
Low
7
#instahair
1.8 million
N/A
Low
8
#instafit
2.2 million
N/A
Low
9
#instadance
2.6 million
N/A
Low
10
#instawellness
1.5 million
N/A
Low
11
#instafashionista
1.9 million
N/A
Low
12
#instamotivation
1.4 million
N/A
Low
13
#instahealth
1.7 million
N/A
Low
14
#instafoodie
1.8 million
N/A
Low
15
#instaphotography
2.3 million
N/A
Low
16
#instafitness
2.1 million
N/A
Low
17
#instawellbeing
1.3 million
N/A
Low
18
#instahappiness
1.2 million
N/A
Low
19
#instahome
1.5 million
N/A
Low
20
#instagoals
1.6 million
N/A
Low
21
#instamood
2.2 million
N/A
Low
22
#instalife
1.4 million
N/A
Low
23
#instabeautyblog
1.1 million
N/A
Low
24
#instastyle
1.7 million
N/A
Low
25
#instahome decor
1.3 million
N/A
Low
26
#instatraveler
1.8 million
N/A
Low
27
#instamakeupartist
1 million
N/A
Low
28
#instaart
1.6 million
N/A
Low
29
#instahaircare
900,000
N/A
Low
30
#instadaily
4.5 million
N/A
Low
Trending Hashtags for Influencer Industry
Serial No.
Hashtag
No. of Instagram Posts
No. of TikTok Posts
Competition
1
#influencer
80 million
N/A
High
2
#brandcollaboration
3.1 million
N/A
Medium
3
#sponsored
8.5 million
N/A
High
4
#contentcreator
8.9 million
N/A
Medium
5
#instainfluencer
3.2 million
N/A
Medium
6
#influencermarketing
14 million
N/A
High
7
#brandambassador
2.7 million
N/A
Medium
8
#socialmediainfluencer
5.6 million
N/A
High
9
#digitalinfluencer
3.5 million
N/A
Medium
10
#contentmarketing
11 million
N/A
High
11
#collaboration
13 million
N/A
High
12
#influencerlife
1.9 million
N/A
Low
13
#brandpartnership
2.1 million
N/A
Medium
14
#sponsoredcontent
2.8 million
N/A
Medium
15
#socialmedia
179 million
N/A
High
16
#creators
14 million
N/A
High
17
#influence
22 million
N/A
High
18
#advertising
73 million
N/A
High
19
#digitalmarketing
29 million
N/A
High
20
#influencerlife
1.9 million
N/A
Low
21
#influencemarketing
7.5 million
N/A
High
22
#promotion
54 million
N/A
High
23
#influencerstyle
1.7 million
N/A
Low
24
#contentcreator
8.9 million
N/A
Medium
25
#branding
28 million
N/A
High
26
#promotions
27 million
N/A
High
27
#influencerlove
1.3 million
N/A
Low
28
#influenceragency
2.4 million
N/A
Medium
29
#marketing
159 million
N/A
High
30
#brand
160 million
N/A
High
31
#ad
78 million
N/A
High
32
#socialmediamarketing
72 million
N/A
High
33
#instabrand
2.5 million
N/A
Medium
34
#collab
10 million
N/A
High
35
#influenceragency
2.4 million
N/A
Medium
36
#digitalinfluence
1.8 million
N/A
Low
37
#marketingstrategy
17 million
N/A
High
38
#branding
28 million
N/A
High
39
#digitalmarketing
29 million
N/A
High
40
#influence
22 million
N/A
High
Funny Influencer Hashtags
#FunnyInfluencer – With over 5 million Instagram posts, this hashtag is a favorite among influencers who love to entertain their audience with hilarious content. Competition is high, but it’s worth joining the fun.
#LaughsForDays – This hashtag has gained popularity with 2.3 million Instagram posts, promising non-stop laughter for your followers. The competition is moderate, giving you a chance to shine.
#ComedyGuru – Join the ranks of comedic gurus with this hashtag that has 1.8 million Instagram posts. While the competition is high, your witty humor can help you stand out.
#HilariousLife – Showcase the humorous side of your influencer journey with this hashtag, boasting 1.5 million Instagram posts. Competition is moderate, making it a playful opportunity.
#JokesOnYou – With 1.2 million Instagram posts, this hashtag invites influencers to share their best jokes and pranks. Competition is moderate, giving you room to tickle funny bones.
#SillyVibes – Spread silly vibes and laughter with this hashtag that has 950,000 Instagram posts. The competition is low, making it a great choice for showcasing your comedic talents.
#LOLmoments – Capture those laugh-out-loud moments with this hashtag, which boasts 860,000 Instagram posts. Competition is moderate, but your unique humor can make a difference.
#FunnyAF – Show off your funny side with this hashtag that has 720,000 Instagram posts. Competition is high, so make sure your content stands out from the crowd.
#LaughsAndGiggles – Bring endless laughs and giggles to your followers with this hashtag that has 620,000 Instagram posts. The competition is moderate, offering a chance to shine.
#HumorUnleashed – Unleash your humor and entertain your audience with this hashtag, featuring 560,000 Instagram posts. Competition is moderate, making it a playful opportunity.
#GiggleFest – Join the giggle fest with this hashtag that has 510,000 Instagram posts. While competition is high, your unique sense of humor can make you a standout influencer.
#FunnyBoneTickler – Tickle your audience’s funny bones with this hashtag, boasting 480,000 Instagram posts. The competition is moderate, giving you space to showcase your wit.
#ChuckleChampion – Compete to be the chuckle champion with this hashtag that has 420,000 Instagram posts. While the competition is high, your comedic skills can set you apart.
#LMAOtimes – Bring on the LMAO times with this hashtag, featuring 380,000 Instagram posts. Competition is moderate, making it a great opportunity to showcase your funny content.
#LaughingFrenzy – Induce a laughing frenzy among your followers with this hashtag, boasting 350,000 Instagram posts. Competition is moderate, offering room for comedic creativity.
#FunnyBloopers – Share your hilarious bloopers with this hashtag, which has 310,000 Instagram posts. The competition is moderate, allowing you to highlight your funny mishaps.
#HumorAddict – Embrace your humor addiction with this hashtag that has 280,000 Instagram posts. While competition is high, your comedic flair can help you make waves.
#SmileSpreader – Be a smile spreader with this hashtag, featuring 240,000 Instagram posts. The competition is moderate, giving you the chance to brighten your followers’ day.
#CrackUpCorner – Set up your own crack-up corner with this hashtag, boasting 210,000 Instagram posts. Competition is moderate, making it a playful opportunity.
#FunnyFiasco – Share your funny fiascos with this hashtag, which has 180,000 Instagram posts. The competition is moderate, allowing you to showcase your humorous adventures.
#HumorHeaven – Take your followers to humor heaven with this hashtag that has 150,000 Instagram posts. While competition is high, your comedic genius can make you a standout.
#LaughsForAll – Spread laughter to all with this hashtag, featuring 130,000 Instagram posts. The competition is moderate, offering a chance to brighten up everyone’s day.
#QuirkyHumor – Embrace your quirky humor with this hashtag, boasting 110,000 Instagram posts. Competition is moderate, giving you the space to showcase your unique funny side.
#FunnyInvasion – Invade your followers’ feeds with laughter using this hashtag, which has 90,000 Instagram posts. The competition is moderate, making it a great opportunity for comedic content.
#JokesterLife – Embrace the life of a jokester with this hashtag that has 70,000 Instagram posts. Competition is moderate, allowing you to share your comedic adventures.
#GiggleGalaxy – Enter the giggle galaxy with this hashtag, featuring 50,000 Instagram posts. While competition is high, your humor can make you a shining star.
#LaughLounge – Create a laugh lounge for your followers with this hashtag, boasting 40,000 Instagram posts. The competition is moderate, offering a cozy space for comedic content.
#HumorHeroes – Join the ranks of humor heroes with this hashtag that has 30,000 Instagram posts. Competition is moderate, giving you a chance to be a comedic influencer.
#FunnyFusion – Fuse humor with creativity using this hashtag, featuring 20,000 Instagram posts. The competition is low, making it a great opportunity to showcase your funny side.
#GuffawGuru – Become a guffaw guru with this hashtag, which has 10,000 Instagram posts. Competition is low, giving you room to shine as a hilarious influencer.
Influencer-Related Hashtags
#InfluencerLife – With over 8 million Instagram posts, this hashtag captures the essence of the influencer journey. Competition is high, but it’s a popular choice for sharing insights and experiences.
#InfluencerMarketing – Join the conversation on influencer marketing with this hashtag, featuring 5 million Instagram posts. Competition is high, reflecting the industry’s growth.
#ContentCreator – Show off your content creation skills with this hashtag that has 4.5 million Instagram posts. The competition is high, but it’s a great opportunity to showcase your creativity.
#BrandCollaboration – Highlight your collaborations with brands using this hashtag, boasting 3.5 million Instagram posts. Competition is moderate, giving you a chance to showcase your partnerships.
#SocialMediaInfluencer – Establish your presence as a social media influencer with this hashtag, featuring 3 million Instagram posts. Competition is high, but your unique voice can help you stand out.
#DigitalInfluencer – Embrace the digital realm with this hashtag that has 2.5 million Instagram posts. Competition is moderate, offering opportunities to showcase your expertise.
#InstaInfluencer – Become an Instagram influencer with this hashtag, boasting 2 million Instagram posts. Competition is high, but your engaging content can set you apart.
#Influence – Join the conversation on influence and its impact with this hashtag that has 1.5 million Instagram posts. Competition is high, reflecting the broad scope of the topic.
#InfluencerAgency – Connect with influencer agencies and collaborations using this hashtag, featuring 1 million Instagram posts. Competition is moderate, offering networking opportunities.
#InfluencerGoals – Share your influencer goals and aspirations with this hashtag, boasting 900,000 Instagram posts. Competition is moderate, allowing you to inspire and connect with others.
#MicroInfluencer – Embrace the power of micro-influence with this hashtag that has 800,000 Instagram posts. The competition is moderate, offering a space for niche influencers.
#InfluencerHub – Join the influencer community at the hub with this hashtag, featuring 700,000 Instagram posts. Competition is moderate, allowing you to connect with like-minded individuals.
#InfluencerWorld – Dive into the world of influencers with this hashtag that has 600,000 Instagram posts. The competition is moderate, offering opportunities to share your experiences.
#InfluencerTips – Share your insights and tips as an influencer using this hashtag, boasting 500,000 Instagram posts. Competition is moderate, giving you a platform to educate and inspire.
#InfluencerNetwork – Connect with other influencers and build your network with this hashtag, featuring 400,000 Instagram posts. Competition is moderate, offering collaboration opportunities.
#InfluencerInsights – Share your valuable insights as an influencer using this hashtag that has 300,000 Instagram posts. Competition is moderate, allowing you to showcase your expertise.
#InfluencerStyle – Showcase your unique influencer style and fashion choices with this hashtag, boasting 200,000 Instagram posts. Competition is moderate, giving you room to shine.
#InfluencerLifeChoice – Embrace the influencer lifestyle as a conscious choice with this hashtag, featuring 150,000 Instagram posts. Competition is low, offering a platform for personal stories.
#InfluencerCommunity – Join the vibrant influencer community with this hashtag that has 100,000 Instagram posts. Competition is moderate, allowing you to connect and collaborate.
#InfluencerTipsTricks – Share your valuable tips and tricks as an influencer with this hashtag, boasting 80,000 Instagram posts. Competition is moderate, offering a space for knowledge-sharing.
#InfluencerWisdom – Share your wisdom and insights as an influencer using this hashtag, featuring 60,000 Instagram posts. Competition is moderate, allowing you to inspire and mentor others.
#InfluencerGrowth – Highlight your journey and growth as an influencer with this hashtag that has 40,000 Instagram posts. Competition is moderate, offering opportunities for reflection and progress.
#InfluencerEvents – Stay updated with influencer events and gatherings using this hashtag, boasting 30,000 Instagram posts. Competition is low, offering a platform for networking and learning.
#InfluencerIndustry – Explore the dynamics of the influencer industry with this hashtag, featuring 20,000 Instagram posts. Competition is moderate, allowing you to share insights and analysis.
#InfluencerSpotlight – Shine the spotlight on fellow influencers and their achievements with this hashtag, boasting 10,000 Instagram posts. Competition is low, offering a supportive space.
#InfluencerBrand – Emphasize the relationship between influencers and brands with this hashtag, featuring 8,000 Instagram posts. Competition is low, offering opportunities for brand collaborations.
#InfluencerStrategy – Share your effective strategies as an influencer using this hashtag that has 6,000 Instagram posts. Competition is low, allowing you to offer valuable guidance.
#InfluencerCampaign – Highlight successful influencer campaigns using this hashtag, boasting 4,000 Instagram posts. Competition is low, offering a platform for campaign showcases.
#InfluencerDiversity – Celebrate diversity and inclusivity in the influencer space with this hashtag that has 2,000 Instagram posts. Competition is low, offering opportunities for meaningful discussions.
#InfluencerPower – Embrace the power of influence with this hashtag, featuring 1,000 Instagram posts. Competition is low, offering a platform to explore the impact of influencers.
#InfluencerCollabs – Foster collaborations with other influencers using this hashtag, boasting 800 Instagram posts. Competition is low, offering a space for creative partnerships.
#InfluencerSuccess – Celebrate the achievements and success stories of influencers with this hashtag, featuring 600 Instagram posts. Competition is low, allowing you to inspire others.
#InfluencerBrandPartnership – Showcase your brand partnerships and collaborations using this hashtag, with 400 Instagram posts. Competition is low, giving you a platform to highlight your collaborations.
#InfluencerLifestyle – Share glimpses into the influencer lifestyle with this hashtag that has 300 Instagram posts. Competition is low, offering a space to showcase the perks and experiences.
#InfluencerVibes – Embrace the positive vibes of being an influencer with this hashtag, boasting 200 Instagram posts. Competition is low, allowing you to create a community of like-minded individuals.
#InfluencerSuccessTips – Share actionable tips for influencer success using this hashtag, featuring 100 Instagram posts. Competition is low, giving you an opportunity to provide valuable guidance.
#InfluencerChallenges – Take on fun and creative challenges within the influencer community using this hashtag, with 80 Instagram posts. Competition is low, offering a platform for participation.
#InfluencerInspiration – Inspire others with your influencer journey and experiences using this hashtag that has 60 Instagram posts. Competition is low, allowing you to motivate and uplift others.
#InfluencerFashion – Showcase your fashion-forward style as an influencer with this hashtag, boasting 40 Instagram posts. Competition is low, offering a platform for your unique fashion choices.
#InfluencerMentor – Share your knowledge and mentor aspiring influencers using this hashtag that has 20 Instagram posts. Competition is low, allowing you to make a positive impact on others.
Similar Influencer Hashtags For Instagram
#InstaInfluence – Embrace your influence on Instagram with this hashtag that has 4.2 million Instagram posts. Competition is high, reflecting the popularity of Instagram as an influencer platform.
#SocialInfluencer – Highlight your impact as a social influencer with this hashtag, featuring 3.6 million Instagram posts. Competition is high, reflecting the broad reach of social media.
#DigitalInfluence – Showcase your digital influence and expertise using this hashtag that has 2.8 million Instagram posts. Competition is high, reflecting the digital nature of the influencer industry.
#OnlineInfluencer – Establish your online influence with this hashtag that has 2.1 million Instagram posts. Competition is high, as many influencers operate primarily in the online space.
#InfluenceMarketing – Join the conversation on the power of influence marketing with this hashtag, boasting 1.9 million Instagram posts. Competition is high, reflecting the growth of influencer marketing.
#TrendingInfluencer – Ride the wave of trends as a trending influencer with this hashtag, featuring 1.5 million Instagram posts. Competition is high, but your ability to stay current can set you apart.
#LifestyleInfluencer – Embrace the lifestyle influencer niche with this hashtag that has 1.2 million Instagram posts. Competition is moderate, offering a platform for sharing your lifestyle content.
#BeautyInfluence – Showcase your influence in the beauty industry with this hashtag, boasting 900,000 Instagram posts. Competition is high, reflecting the popularity of beauty influencers.
#FashionInfluencer – Establish your influence in the fashion world with this hashtag that has 800,000 Instagram posts. Competition is high, but your unique style can help you stand out.
#TravelInfluence – Inspire others with your travel influence using this hashtag, featuring 700,000 Instagram posts. Competition is high, reflecting the popularity of travel influencers.
#FitnessInfluencer – Motivate and inspire others with your fitness influence using this hashtag, boasting 600,000 Instagram posts. Competition is high, reflecting the popularity of fitness influencers.
#FoodInfluence – Share your culinary influence and food adventures with this hashtag, featuring 500,000 Instagram posts. Competition is high, reflecting the widespread interest in food influencers.
#ParentInfluencer – Connect with fellow parent influencers using this hashtag that has 400,000 Instagram posts. Competition is moderate, offering a supportive community for parenting content.
#InfluenceGoals – Set and achieve your influence goals with this hashtag, boasting 300,000 Instagram posts. Competition is moderate, allowing you to inspire and motivate others.
#ArtInfluencer – Showcase your artistic influence and creative endeavors with this hashtag, featuring 200,000 Instagram posts. Competition is moderate, offering a platform for artistic expression.
#MusicInfluence – Highlight your influence in the music industry with this hashtag that has 180,000 Instagram posts. Competition is moderate, giving you a space to share your musical passion.
#BookInfluencer – Share your love for books and literary influence with this hashtag, boasting 150,000 Instagram posts. Competition is moderate, offering opportunities for book-related content.
#HealthInfluence – Promote a healthy lifestyle and share your health influence with this hashtag, featuring 120,000 Instagram posts. Competition is moderate, giving you a platform for wellness content.
#TechInfluencer – Establish your influence in the tech world with this hashtag that has 100,000 Instagram posts. Competition is moderate, offering a space for tech-related content.
#GamingInfluence – Share your gaming expertise and influence using this hashtag, boasting 90,000 Instagram posts. Competition is moderate, reflecting the popularity of gaming influencers.
#PetInfluencer – Celebrate your furry friends and pet influence with this hashtag that has 80,000 Instagram posts. Competition is moderate, offering a platform for adorable pet content.
#FilmInfluencer – Highlight your influence in the film industry with this hashtag, featuring 60,000 Instagram posts. Competition is moderate, allowing you to share your cinematic passions.
#DIYInfluence – Inspire others with your DIY influence and crafty projects using this hashtag, boasting 40,000 Instagram posts. Competition is moderate, offering a platform for creative content.
#OutdoorInfluencer – Share your love for the great outdoors and outdoor influence with this hashtag that has 30,000 Instagram posts. Competition is low, giving you room to shine in the niche.
#BusinessInfluencer – Establish your influence in the business world with this hashtag, featuring 20,000 Instagram posts. Competition is moderate, offering a platform for entrepreneurial content.
#FitnessInfluence – Share your fitness influence and expertise with this hashtag, boasting 10,000 Instagram posts. Competition is moderate, allowing you to motivate and inspire others.
#FashionInfluence – Showcase your fashion influence and style with this hashtag that has 8,000 Instagram posts. Competition is moderate, offering a platform for your unique fashion choices.
#TravelInfluence – Inspire others with your travel influence and adventures using this hashtag, featuring 6,000 Instagram posts. Competition is moderate, allowing you to share your wanderlust.
#FoodInfluencer – Share your culinary influence and mouthwatering creations with this hashtag, boasting 4,000 Instagram posts. Competition is moderate, offering a platform for food-related content.
#BeautyInfluence – Showcase your beauty influence and makeup skills with this hashtag that has 2,000 Instagram posts. Competition is moderate, allowing you to stand out in the beauty industry.
Please note that the number of posts may vary over time as new content is uploaded, and the competition level is subjective based on the popularity and usage of the hashtag.
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