Top Fast-Growing Beauty Startups to Watch [2023]

Have you ever wondered who is on the list of Beauty Companies with the highest growth rates?

You’re not alone.

There are hundreds of Beauty Companies found there, and keeping track of the hottest new startups can be challenging.

But don’t worry, we’ve got you covered. Here are the top 44 fast-growing Beauty Startups that have top-tier venture capital funding.

What are Beauty Startups?

Beauty startups are companies that specialize in the production and sale of beauty products, including cosmetics, skincare, haircare, fragrances, and other beauty products. 

These companies typically use technology to create innovative products, develop new ways to market and distribute their products, and provide a personalized experience for their customers.

Top 44 Fastest-Growing Startups In Beauty

1) Birchbox

Birchbox is an online subscription service headquartered in New York that specializes in makeup and other beauty products.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2010
• Founders: Hayley Barna, Katia Beauchamp
• Number of employees: 251-500
• Funding amount: $97,170,831
• Number of funding rounds: 7
• Number of investors: 22

You can find their website here.

2) Mayvenn

Stylists may sell products directly to their clients via Mayvenn, which eliminates the upfront expenditures and hassles of stocking inventory.

Details of the startup:

• Country: United States
• City: Oakland
• Started in: 2012
• Founders: Diishan Imira, Taylor Wang
• Number of employees: 51-100
• Funding amount: $36,000,000
• Number of funding rounds: 5
• Number of investors: 19

You can find their website here.

3) Thrive Market

Thrive Market is an online membership-based business that sells natural and organic goods.

Details of the startup:

• Country: United States
• City: Los Angeles
• Started in: 2013
• Founders: Gunnar Lovelace, Kate Mulling, Nicholas Green, Nick Green, Sasha Siddhartha
• Number of employees: 501-1000
• Funding amount: $241,400,000
• Number of funding rounds: 8
• Number of investors: 30

You can find their website here.

4) MyGlamm

MyGlamm is a direct-to-consumer beauty firm that connects stylists, beauticians, nail technicians, and spa aestheticians with customers.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2015
• Founders: Darpan Sanghvi, Priyanka Gill
• Number of employees: 101-250
• Funding amount: $56,035,717
• Number of funding rounds: 8
• Number of investors: 14

You can find their website here.

5) Ever/Body

Ever/Body is a tailored and tech-enabled cosmetic dermatology practice.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2018
• Founders: Karen Castelletti, Kate Twist
• Number of employees: 11-50
• Funding amount: $55,000,000
• Number of funding rounds: 3
• Number of investors: 13

You can find their website here.

6) The Man Company

Grooming products for men. Come celebrate your manhood.

Details of the startup:

• Country: India
• City: Gurgaon
• Started in: 2015
• Founders: Bhisham Bhateja, Hitesh Dhingra, Parvesh Kumar
• Number of employees: 101-250
• Funding amount: $14,128,602
• Number of funding rounds: 6
• Number of investors: 5

You can find their website here.

7) Scentbird

Scentbird allows users to select and get a monthly supply of sample designer perfumes before purchasing them.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2014
• Founders: Andrei Rebrov, Mariya Nurislamova, Rachel ten Brink, Sergey Gusev
• Number of employees: 51-100
• Funding amount: $28,731,151
• Number of funding rounds: 5
• Number of investors: 18

You can find their website here.

8) Nykaa

Nykaa is an online store that sells a variety of beauty and health items.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2012
• Founders: Falguni Nayar
• Number of employees: 1001-5000
• Funding amount: $341,858,615
• Number of funding rounds: 13
• Number of investors: 15

You can find their website here.

9) Purplle

Purplle is an online retailer of cosmetics, fragrances, skin care, and hair care items.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2011
• Founders: Manish Taneja, Rahul Dash
• Number of employees: 101-250
• Funding amount: $93,649,358
• Number of funding rounds: 10
• Number of investors: 15

You can find their website here.

10) SUGAR Cosmetics

SUGAR Cosmetics is a cruelty-free makeup brand that specializes on high-style, high-performance cosmetics.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2012
• Founders: Kaushik Mukherjee, Vineeta Singh
• Number of employees: 1001-5000
• Funding amount: $35,500,000
• Number of funding rounds: 3
• Number of investors: 6

You can find their website here.

11) Beauty Bakerie Cosmetics Brand

Beauty Bakerie is an e-commerce cosmetics firm that sells a whole line of delicious ingredients from across the world.

Details of the startup:

• Country: United States
• City: San Diego
• Started in: 2011
• Founders: Cashmere Nicole, Roderick Roberts
• Number of employees: 11-50
• Funding amount: $9,599,994
• Number of funding rounds: 3
• Number of investors: 9

You can find their website here.

12) Uala

Online booking for beauty salons in real time

Details of the startup:

• Country: Italy
• City: Milan
• Started in: 2013
• Founders: Alessandro Bruzzi, Enzo Li Volti, Luca Mattivi, Luca Tironi
• Number of employees: 11-50
• Funding amount: € 20,000,000
• Number of funding rounds: 3
• Number of investors: 2

You can find their website here.

13) Healthy Roots Dolls

Healthy Roots is a toy company that makes dolls and storybooks to teach young girls of color about natural hair care.

Details of the startup:

• Country: United States
• City: Detroit
• Started in: 2015
• Founders: Yelitsa Jean-Charles
• Number of employees: 1-10
• Funding amount: $1,000,000
• Number of funding rounds: 3
• Number of investors: 10

You can find their website here.

14) Beautycounter

Beautycounter is a cosmetics company that sells its goods through affiliate networks and online.

Details of the startup:

• Country: United States
• City: Santa Monica
• Started in: 2013
• Founders: Gregg Renfrew
• Number of employees: 1001-5000
• Funding amount: $93,939,417
• Number of funding rounds: 5
• Number of investors: 4

You can find their website here.

15) ShearShare

ShearShare is the first B2B marketplace that connects salon and barbershop owners with stylists on a demand basis to fill their vacant space.

Details of the startup:

• Country: United States
• City: Mckinney
• Started in: 2015
• Founders: Courtney Caldwell, Dr. Tye Caldwell
• Number of employees: 11-50
• Funding amount: $3,860,000
• Number of funding rounds: 4
• Number of investors: 19

You can find their website here.

16) Growve

Growve is a brand aggregator that specializes in wellness and beauty brand acquisition and management.

Details of the startup:

• Country: United States
• City: Fort Lauderdale
• Started in: 2018
• Founders: Brian Baer, Matthew Newman
• Number of employees: 251-500
• Funding amount: $175,000,000
• Number of funding rounds: 1
• Number of investors: 11

You can find their website here.

17) Perfect

Perfect is a cosmetics startup that provides a platform called the Perfect Console that allows manufacturers and retailers to publish their own products.

Details of the startup:

• Country: Taiwan
• City: Taipei
• Started in: 2014
• Founders: Alice Chang
• Number of employees: 251-500
• Funding amount: $75,000,000
• Number of funding rounds: 3
• Number of investors: 7

You can find their website here.

18) CurlMix

CurlMix is a monthly subscription service that gives customers five to seven all-natural ingredients along with instructions on how to make their own hair products.

Details of the startup:

• Country: United States
• City: Chicago
• Started in: 2015
• Founders: Kimberly Lewis, Tim Lewis
• Number of employees: 1-10
• Funding amount: $3,225,433
• Number of funding rounds: 4
• Number of investors: 2

You can find their website here.

19) Timely

Timely is a privately held firm that provides software for scheduling appointments.

Details of the startup:

• Country: New Zealand
• City: Dunedin
• Started in: 2011
• Founders: Andrew Schofield, Ryan Baker, William Berger
• Number of employees: 51-100
• Funding amount: NZ$8,300,000
• Number of funding rounds: 3
• Number of investors: 1

You can find their website here.

20) RealSelf

RealSelf is a website where users may ask questions, share their experiences, and connect with specialists who specialize in cosmetic treatments.

Details of the startup:

• Country: United States
• City: Seattle
• Started in: 2006
• Founders: Tom Seery
• Number of employees: 101-250
• Funding amount: $41,950,000
• Number of funding rounds: 4
• Number of investors: 12

You can find their website here.

21) Noie

Noie is a cosmetics and skincare firm that sells to the general public.

Details of the startup:

• Country: Denmark
• City: Copenhagen
• Started in: 2018
• Founders: Chris Lykke Christiansen, Daniel Jensen
• Number of employees: 11-50
• Funding amount: $12,000,000
• Number of funding rounds: 3
• Number of investors: 6

You can find their website here.

22) MCaffeine

MCaffeine is a personal care line that includes caffein-infused products for the face, body, and hair.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2015
• Founders: Tarun Sharma, Vikas Lachhwani
• Number of employees: 11-50
• Funding amount: $5,781,631
• Number of funding rounds: 4
• Number of investors: 7

You can find their website here.

23) WOW Skin Science India Ltd

WOW Skin Science is a line of anti-aging products. Night is a facial care company that started on the internet.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2016
• Funding amount: ₹3,730,000,000
• Number of funding rounds: 1
• Number of investors: 1

You can find their website here.

24) Baze

Through a science-led, results-driven food and supplement platform, Baze enables everyone to reach their optimum health.

Details of the startup:

• Country: Germany
• City: Berlin
• Started in: 2014
• Founders: Crina Okumus, Isam Haddad, Jan Vichr, Markus Okumus, Philipp Schulte
• Number of employees: 11-50
• Funding amount: $6,000,000
• Number of funding rounds: 3
• Number of investors: 4

You can find their website here.

25) Jeff

Jeff is a day-to-day services omnichannel ecosystem.

Details of the startup:

• Country: Spain
• City: Valencia
• Started in: 2015
• Founders: Adrián Lorenzo, Eloi Gomez, Rubén Muñoz Trapote
• Number of employees: 501-1000
• Funding amount: € 27,800,000
• Number of funding rounds: 5
• Number of investors: 15

You can find their website here.

26) POPxo

POPxo is an online community for women in India that covers topics such as fashion, beauty, lifestyle, work, and more.

Details of the startup:

• Country: India
• City: New Delhi
• Started in: 2013
• Founders: Namrata Bostrom, Priyanka Gill
• Number of employees: 101-250
• Funding amount: $12,379,196
• Number of funding rounds: 7
• Number of investors: 21

You can find their website here.

27) Housejoy

Housejoy is a web-based platform that allows users to search for and book home service providers.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2014
• Founders: Arjun Kumar, Sanchit Gaurav, Sunil Goel
• Number of employees: 101-250
• Funding amount: $30,240,000
• Number of funding rounds: 3
• Number of investors: 9

You can find their website here.

28) Sallve

Sallve is a direct-to-consumer beauty brand that is transforming the Brazilian cosmetics industry.

Details of the startup:

• Country: Brazil
• City: Sao Paulo
• Started in: 2018
• Founders: Daniel Wjuniski, Julia Petit, Juliana Shor, Marcia Netto
• Number of employees: 51-100
• Funding amount: $31,750,000
• Number of funding rounds: 3
• Number of investors: 5

You can find their website here.

29) Boutiqaat

Boutiqaat is a Middle Eastern company that sells cosmetics and beauty items to women.

Details of the startup:

• Country: Kuwait
• City: Kuwait
• Started in: 2015
• Founders: Alessa Abdulwahab
• Number of employees: 501-1000
• Funding amount: $45,000,000
• Number of funding rounds: 2
• Number of investors: 1

You can find their website here.

30) Sasta Sundar

Buy genuine prescription drugs online and get them delivered to your home for free. India’s most reputable and fastest-growing online pharmacy.

Details of the startup:

• Country: India
• City: Kolkata
• Started in: 2013
• Founders: B L Mittal, Ravi Kant Sharma
• Number of employees: 501-1000
• Funding amount: $5,000,000
• Number of funding rounds: 1
• Number of investors: 1

You can find their website here.

31) Elenas

Elenas is Latin America’s leading social commerce platform, enabling microbusinesses to launch their own online store.

Details of the startup:

• Country: Colombia
• City: Bogotá
• Started in: 2018
• Founders: Thomas Harsch, Zach Oschin
• Number of employees: 51-100
• Funding amount: $8,540,000
• Number of funding rounds: 3
• Number of investors: 7

You can find their website here.

32) Possible

Possible is a healthcare company founded on science and nutrition that helps people lose weight by consuming super foods.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2012
• Founders: Megha More, Vishnu Saraf
• Number of employees: 501-1000
• Funding amount: $3,890,132
• Number of funding rounds: 4
• Number of investors: 4

You can find their website here.

33) Plum Goodness

Plum Haircare is free of silicones and sulphates. Hair That Is Damaged And Dandruff-Free

Details of the startup:

• Country: India
• City: Thane
• Started in: 2002
• Founders: Shankar Prasad
• Number of employees: 1-10
• Funding amount: $14,898,376
• Number of funding rounds: 2
• Number of investors: 3

You can find their website here.

34) Juicy Chemistry

Juicy Chemistry is a consumer brand with its own name.

Details of the startup:

• Country: India
• City: Coimbatore
• Started in: 2014
• Number of employees: 1-10
• Funding amount: $6,950,000
• Number of funding rounds: 2
• Number of investors: 2

You can find their website here.

35) GLOSSYBOX

GLOSSYBOX is a curated box of luxury-sized cosmetic and wellness samples delivered directly to your house by beauty professionals.

Details of the startup:

• Country: Germany
• City: Berlin
• Started in: 2011
• Founders: Charles Abercron, Janna Schmidt-Holtz
• Number of employees: 101-250
• Funding amount: $134,595,386
• Number of funding rounds: 3
• Number of investors: 4

You can find their website here.

36) Jabong.com

India’s most popular fashion website.

Details of the startup:

• Country: India
• City: Gurgaon
• Started in: 2001
• Founders: Arun Chandramohan, Manu Jain, Mukul Bafana, Praveen Sinha
• Number of employees: 251-500
• Funding amount: $47,500,000
• Number of funding rounds: 3
• Number of investors: 5

You can find their website here.

37) BULK HOMME

BULK HOMME is a men’s skincare firm that operates on a subscription basis.

Details of the startup:

• Country: Japan
• City: Tokyo
• Started in: 2013
• Founders: Takuya Noguchi
• Number of employees: 11-50
• Funding amount: $21,044,739
• Number of funding rounds: 5
• Number of investors: 13

You can find their website here.

38) Typology

Typology is a brand of skincare and cosmetics.

Details of the startup:

• Country: France
• City: Paris
• Started in: 2018
• Founders: Ning Li
• Number of employees: 11-50
• Funding amount: $10,000,000
• Number of funding rounds: 1
• Number of investors: 4

You can find their website here.

39) Nat Habit

Nat Habit is a firm that sells natural beauty care products.

Details of the startup:

• Country: India
• City: Gurgaon
• Started in: 2018
• Number of employees: 1-10
• Funding amount: $750,000
• Number of funding rounds: 1

You can find their website here.

40) L&P Cosmetic

L&P Cosmetic is primarily focused on cosmeceutical product development.

Details of the startup:

• Country: South Korea
• City: Seoul
• Started in: 2009
• Founders: Kwon Oh-sub
• Number of employees: 101-250
• Funding amount: ₩40,000,000,000
• Number of funding rounds: 2
• Number of investors: 2

You can find their website here.

41) Goxip Inc

Goxip is your one-stop shop for finding, exploring, and purchasing all things fashion and beauty.

Details of the startup:

• Country: Hong Kong
• City: Wan Chai
• Started in: 2013
• Founders: Juliette Gimenez, YC Lau
• Number of employees: 11-50
• Funding amount: $6,620,000
• Number of funding rounds: 3
• Number of investors: 7

You can find their website here.

42) COLORKEY

COLORKEY is a leading manufacturer and distributor of high-end cosmetics.

Details of the startup:

• Country: China
• City: Guangzhou
• Started in: 2018
• Number of employees: 11-50
• Funding amount: CN¥600,000,000
• Number of funding rounds: 2
• Number of investors: 7

You can find their website here.

43) KanS

KanS is a natural skincare business that sells its goods online.

Details of the startup:

• Country: China
• City: Shanghai
• Started in: 2002
• Founders: Dehua Weng, Yixiong Lu
• Number of employees: 1001-5000
• Funding amount: CN¥400,000,000
• Number of funding rounds: 1
• Number of investors: 3

You can find their website here.

44) Helijia

Helijia is a new company that offers on-demand manicures.

Details of the startup:

• Country: China
• City: Beijing
• Started in: 2013
• Founders: Meng Xing
• Number of employees: 251-500
• Funding amount: $59,345,037
• Number of funding rounds: 6
• Number of investors: 6

You can find their website here.

FAQs

Is Beauty Business Profitable?

Yes, beauty businesses can be very profitable. Many beauty businesses offer services that people are willing to pay for, such as hair styling, makeup application, and skincare treatments.

 Additionally, beauty businesses often have high customer loyalty and repeat business as customers tend to stick with the same salon or spa. Finally, beauty businesses often have the potential to expand into related markets such as clothing, accessories, and cosmetics.

What Is The Average Investment In Beauty?

The average investment in beauty products and services varies widely depending on the type of products and services being purchased.

 Generally, people spend around $14 a month on beauty products, while more specialized services such as hair coloring, facials, and eyelash extensions can cost anywhere from $50 to $500 per session.